{"name":"Cathay Bank","domain":"cathaybank.com","url":"https://optimly.ai/brand/cathay-bank","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Cathay Bank is a financial institution offering personal and business banking services across the United States and international locations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"description","label":"Description","shape":"text","content":"Cathay Bank offers a wide range of financial services through locations in nine U.S. states, a branch in Hong Kong, and representative offices in Beijing, Shanghai, Taipei, and Ho Chi Minh City.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To open doors to opportunity and help customers, employees, and communities thrive.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Chang M. Liu, President and CEO.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://cathaybank.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Confident, inspirational, community-focused, and educational.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Los Angeles, California","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Cathay Bank helps individuals, families, and businesses manage finances, save, borrow, bank digitally, and access financial information and support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal banking\nBusiness banking\nChecking and savings accounts\nHome mortgage lending\nPersonal credit cards\nDigital banking\nFinancial education and economic insights\nCommunity and nonprofit support","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Personal checking accounts\nPersonal savings accounts\nHome mortgage loans\nPersonal credit cards\nPersonal digital banking\nBusiness digital banking","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Personal banking customers, business banking customers, prospective clients, employees, communities, and nonprofits.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and families seeking personal banking, lending, and digital banking services; businesses seeking banking and financing services; and communities and nonprofits engaged with Cathay Bank programs.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Managing checking and savings\nPlanning for financial goals\nPurchasing a home\nAccessing home equity\nManaging personal finances digitally\nUsing personal credit cards\nBanking digitally for a business\nLearning about economic and financial trends","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Greater flexibility and security in personal checking\nPreparation for future financial needs\nFinancing for home purchases\nConvenient digital management of finances\nAccess to business banking services\nImproved access to financial education and economic information\nSupport for community and nonprofit initiatives","source_type":"1p_website","source_label":"Brand's website","source_url":"https://cathaybank.com","updated_at":"2026-11-07T20:22:34.727951+00:00"}]}],"last_refreshed_at":"2026-11-07T20:22:34.742591+00:00","last_changed_at":"2026-11-07T20:22:34.757525+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=8ea8fd91-e966-4636-827c-11fdfc10ae64"}