# Centre for Policy Studies (CPS) > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > The Centre for Policy Studies (CPS) is a leading UK think tank focused on promoting conservative principles, freedom, and enterprise. Founded during Margaret Thatcher's era, it aims to influence political discourse and policy-making through research, publications, and events. - Business Profile: https://optimly.ai/brand/centre-for-policy-studies-cps - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://cps.org.uk/ - Logo: https://logo.clearbit.com/cps.org.uk - Slug: centre-for-policy-studies-cps - Brand Authority Index tier: Low Visibility - Archetype: Incumbent - Category: Think Tank - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: In-house Political Party Research: Political parties often maintain their own research departments to develop policies and messaging, sometimes as an alternative or complement to external think tanks. | Specialized Policy Consulting Firms: Private consulting firms offer tailored policy analysis, strategy development, and lobbying services to governments, businesses, and non-profits, providing a direc | Reliance on Public Opinion/Media Analysis: Governments or policymakers might choose to rely solely on public sentiment as expressed through polls, elections, or general media commentary, without engag Solutions: Centre for Policy Studies | Conservative think tanks UK | CPS policy research | Margaret Thatcher think tank | Academic Institutions/University Research Centres: Universities house numerous research centers and academics who conduct in-depth policy research, offering a more academic or theoretically-driven alt