{
  "slug": "chptr",
  "name": "Chptr",
  "description": "Chptr offers a modern approach to obituaries, transforming traditional obituary data into televised and radio announcements, as well as providing extended reach online and various memorial products for families.",
  "url": "https://optimly.ai/brand/chptr",
  "websiteUrl": "https://chptr.com/",
  "logoUrl": "https://logo.clearbit.com/chptr.com",
  "baiScore": 51.7,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Obituary & Memorial Media Services",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-19T23:54:20.277Z",
  "verifiedVitals": {
    "website": "https://chptr.com",
    "category": "Death Care Media Services",
    "what_it_does": "Chptr transforms obituary data into televised and radio announcements that air on local news stations. It also publishes these announcements on the TV and radio station’s websites, linking back to the funeral home’s obituary page. Additionally, Chptr offers a 'Storytelling Suite' that includes radio obituaries, slideshows, heirloom films, and social remembrance.",
    "primary_audience": "Funeral homes and the families they serve",
    "core_product": "Broadcast obituaries (TV and radio announcements) and a suite of digital memorial products",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Chptr offers monthly subscription tiers, including 'Broadcast on TV' for $399 per month per rooftop, which provides unlimited broadcast obituaries on local TV and station websites. Another tier, 'Broadcast on TV + Radio', costs $499 per month per rooftop and includes unlimited TV and radio obituaries. For enterprise clients, custom pricing and rollout across multiple locations are available."
    },
    "named_competitors": [
      "Storyworth",
      "Circle",
      "GoodByeMemo",
      "BlissBox"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789985715388
}