# CIMB Niaga

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-08.

- **Brand record:** https://optimly.ai/brand/cimb-niaga
- **Dataset:** https://optimly.ai/brand/cimb-niaga.json
- **Markdown:** https://optimly.ai/brand/cimb-niaga/llms.txt
- **Official website:** https://cimbniaga.co.id
- **Slug:** cimb-niaga
- **Categories:** fintech-financial-services

## Overview

- **Tagline:** CIMB Niaga adalah bank di Indonesia yang menyediakan layanan perbankan personal, bisnis, preferred, private banking, dan investasi.
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Description:** PT Bank CIMB Niaga Tbk menyediakan produk dan layanan perbankan untuk kebutuhan personal dan bisnis, termasuk tabungan, kartu, pinjaman, investasi, treasury, perbankan digital, dan transaction banking.
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

## Identity

- **Mission:** Membantu nasabah dan masyarakat Indonesia mewujudkan mimpi dan aspirasinya dengan semangat bekerja dari hati.
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Website:** https://cimbniaga.co.id
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Voice & tone:** Ramah, membantu, dan berorientasi pada kemudahan nasabah.
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Headquarters:** Jakarta Selatan, Indonesia
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

## Offerings

- **Problem solved:** Membantu individu dan bisnis mengelola kebutuhan perbankan, transaksi, pembiayaan, investasi, perlindungan, dan perencanaan keuangan.
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Core capabilities:**
  - Perbankan personal
  - Perbankan bisnis
  - Perbankan digital melalui OCTO dan OCTO Biz
  - Tabungan dan rekening
  - Kartu debit dan kartu kredit
  - Pinjaman personal, KTA, KPR, dan pembiayaan bisnis
  - Transaction banking dan cash management
  - Treasury dan valuta asing
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Products / SKUs:**
  - Tabungan CIMB Niaga
  - Kartu Kredit CIMB Niaga
  - Kartu Debit
  - KPR CIMB Niaga
  - KTA CIMB Niaga
  - Pembiayaan bisnis
  - Reksa Dana CIMB Niaga
  - Bancassurance
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

## Audience

- **Target industry:** Perbankan dan jasa keuangan
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Customer base:** Nasabah personal, bisnis, nasabah preferred dan private banking, serta investor.
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Ideal customer profile:** Individu dan keluarga yang membutuhkan layanan perbankan, pembiayaan, investasi, perlindungan, dan transaksi digital; serta bisnis yang membutuhkan pembiayaan, cash management, transaction banking, dan layanan treasury.
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Use cases:**
  - Membuka dan mengelola tabungan atau rekening
  - Melakukan transaksi perbankan melalui aplikasi mobile dan OCTO
  - Melakukan transfer, pembayaran tagihan, isi ulang, dan pembayaran QR
  - Mengajukan KPR atau pinjaman tanpa agunan
  - Mendapatkan pembiayaan bisnis
  - Menggunakan kartu debit dan kartu kredit
  - Mengelola kas dan transaksi bisnis
  - Melakukan transaksi treasury dan valuta asing
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

- **Customer outcomes:**
  - Kemudahan, kenyamanan, dan keamanan dalam bertransaksi
  - Akses ke beragam produk dan layanan perbankan digital
  - Dukungan untuk mewujudkan hunian idaman
  - Akses dana tanpa jaminan melalui KTA
  - Kemudahan pengelolaan aset dan investasi
  - Dukungan untuk kebutuhan perlindungan diri, keluarga, dan bisnis
  - Kemudahan pengelolaan transaksi dan kas bisnis
Source: Brand's website (https://cimbniaga.co.id) · 2026-11-08

Page last updated 2026-11-08.

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