{
  "slug": "civicrec",
  "name": "CivicRec",
  "description": "CivicRec is a cloud-based recreation management solution specifically designed for local government agencies and parks and recreation departments. It provides tools for activity registration, facility reservation, point-of-sale transactions, and membership management within a unified platform. Individuals use it to sign up for community programs while administrators use it to manage public assets and financial reporting.",
  "url": "https://optimly.ai/brand/civicrec",
  "logoUrl": "",
  "baiScore": 72,
  "archetype": "Challenger",
  "category": "Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "activenet-active-network",
      "name": "ActiveNet (Active Network)"
    },
    {
      "slug": "amilia",
      "name": "Amilia"
    }
  ],
  "inboundCompetitors": [
    {
      "slug": "active-network",
      "name": "Active Network"
    }
  ],
  "aiAlternatives": [],
  "parentBrand": {
    "slug": "civicplus",
    "name": "CivicPlus"
  },
  "subBrands": [],
  "updatedAt": "2026-04-10T21:28:07.163+00:00",
  "verifiedVitals": {
    "website": "https://www.civicplus.com/civicrec/",
    "founded": "2001 (as Rec1)",
    "headquarters": "Manhattan, Kansas, USA",
    "pricing_model": "Enterprise/Custom (Typically based on population size or transaction volume)",
    "core_products": "Activity registration, facility management, sports league management, membership management, and POS systems.",
    "key_differentiator": "Specifically architected for the unique compliance, financial reporting, and accessibility requirements of local government entities.",
    "target_markets": "Local governments, municipal parks and recreation departments, and community organizations.",
    "employee_count": "501-1,000 (Parent: CivicPlus)",
    "funding_stage": "Acquired (Parent is Private Equity backed)",
    "subcategory": "Parks and Recreation Management Software"
  },
  "timestamp": 1776029987235
}