{
  "slug": "cj-cheiljedang-haechandle",
  "name": "cj-cheiljedang-haechandle",
  "description": "A brand offering Korean spicy red chile paste (Gochujang) and other traditional Korean food products.",
  "url": "https://optimly.ai/brand/cj-cheiljedang-haechandle",
  "websiteUrl": "https://amazon.com/",
  "logoUrl": "https://logo.clearbit.com/amazon.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Specialty Packaged Foods",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-18T22:15:25.759Z",
  "verifiedVitals": {
    "website": "https://amazon.com",
    "category": "Chile Paste",
    "what_it_does": "Provides a Korean spicy red chile paste (Gochujang) for culinary use.",
    "primary_audience": "Consumers interested in Korean cuisine and spicy condiments.",
    "core_product": "CJ Haechandle Gochujang (Korean Hot Pepper Paste), 500g (1.1 lb).",
    "pricing_model": {
      "kind": "one_time",
      "detail": "Available for a one-time purchase at $9.89, with an option for Subscribe & Save at $9.40 per count (5% savings) or $8.41 with 15% savings on repeat deliveries."
    },
    "parent_ownership": null
  },
  "intentTags": {
    "problemIntents": [
      "Sourcing authentic Korean ingredients",
      "Adding spicy flavor to dishes",
      "Finding quality Asian cooking pastes"
    ],
    "solutionIntents": [
      "Buy Korean hot pepper paste",
      "Purchase Gochujang",
      "Subscribe to receive Korean food products"
    ],
    "evaluationIntents": [
      "Compare prices for Gochujang",
      "Evaluate subscription benefits for pantry items",
      "Read reviews for Korean chile paste"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1787112221033
}