{
  "slug": "classdojo",
  "name": "Classdojo",
  "description": "ClassDojo is a platform that connects teachers, students, and families to build classroom communities. It facilitates instant communication, shares classroom updates through photos and videos, manages school events, supports social-emotional learning, and provides a teacher toolkit for classroom management. It aims to keep everyone connected and involved in a child's education.",
  "url": "https://optimly.ai/brand/classdojo",
  "websiteUrl": "https://classdojo.com/",
  "logoUrl": "https://logo.clearbit.com/classdojo.com",
  "baiScore": 74.2,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "School Communication Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-20T01:50:33.160Z",
  "verifiedVitals": {
    "website": "https://classdojo.com",
    "category": "Education technology",
    "what_it_does": "ClassDojo is an educational technology platform that connects K-8 teachers, students, and families to build classroom communities. It facilitates communication through messaging, photos, and videos, shares classroom updates, supports social-emotional learning with a points system, and provides tools for classroom management and student portfolios. The platform is also expanding into virtual metaverse experiences for children.",
    "primary_audience": "Teachers, parents, students, school leaders, and district leaders.",
    "core_product": "A communication and classroom management platform with features including messaging, Class Story, School Story, student portfolios, a points system for behavior feedback, a Teacher Toolkit, and virtual world experiences (Dojo Islands).",
    "pricing_model": {
      "kind": "freemium",
      "detail": "The core ClassDojo app is free for teachers, students, and families. An optional paid subscription, ClassDojo Plus, offers additional features for families, such as homework help, interactive books, memories, and enhanced progress reports."
    },
    "parent_ownership": "ClassDojo is an independent company founded by Sam Chaudhary and Liam Don. It has raised funding from various investors but is not owned by a larger parent company.",
    "named_competitors": [
      "Remind",
      "TalkingPoints",
      "Seesaw",
      "PowerSchool Schoology Learning",
      "ParentSquare",
      "Google Classroom",
      "Bloomz"
    ]
  },
  "intentTags": {
    "problemIntents": [
      "Difficulty in communication between teachers and parents",
      "Lack of an easy way to share classroom updates with families",
      "Challenges in supporting students' social-emotional development",
      "Need for streamlined classroom management tools",
      "Language barriers in parent-teacher communication",
      "Desire for a platform to engage the entire school community"
    ],
    "solutionIntents": [
      "Improve parent-teacher communication",
      "Facilitate sharing of classroom moments and student work",
      "Support social-emotional learning in schools",
      "Provide tools for efficient classroom management",
      "Bridge communication gaps through translation services",
      "Foster a strong classroom community",
      "Enhance student engagement and voice"
    ],
    "evaluationIntents": [
      "ClassDojo reviews",
      "ClassDojo alternatives",
      "ClassDojo pricing",
      "Best classroom communication app",
      "Social-emotional learning platforms comparison",
      "Parent engagement tools for K-12",
      "Teacher toolkit apps"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1789963057328
}