# Clearbit
> Clearbit is a B2B marketing intelligence platform that provides real-time data enrichment, prospecting, and intent signaling tools. Founded in 2015 and acquired by HubSpot in 2023, it enables companies to identify their best customers and personalize the entire customer journey using highly accurate firmographic and technographic data.
- URL: https://optimly.ai/brand/clearbit-now-part-of-hubspot
- Slug: clearbit-now-part-of-hubspot
- BAI Score: 88/100
- Archetype: Challenger
- Category: Data & Marketing Technology
- Last Analyzed: April 10, 2026
- Part of: Hubspot (https://optimly.ai/brand/hubspot)
## Competitors
- 6sense (https://optimly.ai/brand/6sense)
- Lusha (https://optimly.ai/brand/lusha)
- ZoomInfo (https://optimly.ai/brand/zoominfo)
## Sub-brands
- Clearbit Reveal (https://optimly.ai/brand/clearbit-reveal)
## Buyer Intent Signals
Problems: Manual Prospecting: Manually searching LinkedIn, company websites, and Google to find lead contact info and firmographics. | In-house Scraping Tools: Using internal database queries or semi-automated scrapers built by in-house engineering teams. | Lead Gen Agencies: Hiring lead generation agencies or virtual assistants to build and cleanse prospect lists. | Status Quo / No Enrichment: Relying on existing CRM data and inbound leads without enriching or verifying the data.
Solutions: best B2B data enrichment API | IP to company deanonymization tools | real-time lead enrichment software | B2B sales intelligence platforms | free company logo API
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## Full Details / RAG Data
### Overview
Clearbit is listed in the AI Directory.
Clearbit is a B2B marketing intelligence platform that provides real-time data enrichment, prospecting, and intent signaling tools. Founded in 2015 and acquired by HubSpot in 2023, it enables companies to identify their best customers and personalize the entire customer journey using highly accurate firmographic and technographic data.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Clearbit |
| Slug         | clearbit-now-part-of-hubspot |
| URL          | https://optimly.ai/brand/clearbit-now-part-of-hubspot |
| BAI Score    | 88/100 |
| Archetype    | Challenger |
| Category     | Data & Marketing Technology |
| Last Analyzed | April 10, 2026 |
| Last Updated | 2026-05-01T00:25:11.245Z |
### Verified Facts
- Founded: 2015
- Headquarters: San Francisco, CA (Now part of HubSpot, Cambridge, MA)
### Competitors
| Name | Profile |
|------|---------|
| 6sense | https://optimly.ai/brand/6sense |
| Lusha | https://optimly.ai/brand/lusha |
| ZoomInfo | https://optimly.ai/brand/zoominfo |
### Buyer Intent Signals
#### Problems this brand solves
- Manual Prospecting: Manually searching LinkedIn, company websites, and Google to find lead contact info and firmographics.
- In-house Scraping Tools: Using internal database queries or semi-automated scrapers built by in-house engineering teams.
- Lead Gen Agencies: Hiring lead generation agencies or virtual assistants to build and cleanse prospect lists.
- Status Quo / No Enrichment: Relying on existing CRM data and inbound leads without enriching or verifying the data.
#### Buyers search for
- best B2B data enrichment API
- IP to company deanonymization tools
- real-time lead enrichment software
- B2B sales intelligence platforms
- free company logo API
### Parent Brand
- Hubspot (https://optimly.ai/brand/hubspot)
### Sub-brands
- Clearbit Reveal (https://optimly.ai/brand/clearbit-reveal)
### Links
- Canonical page: https://optimly.ai/brand/clearbit-now-part-of-hubspot
- JSON endpoint: /brand/clearbit-now-part-of-hubspot.json
- LLMs.txt: /brand/clearbit-now-part-of-hubspot/llms.txt