# Clearbit

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026.

> Clearbit is a comprehensive B2B data provider that specializes in lead enrichment, intent signaling, and IP intelligence. Now part of HubSpot, it utilizes a combination of public web data, proprietary sources, and LLMs to provide standardized firmographic and technographic data for sales and marketing teams.

- Business Profile: https://optimly.ai/brand/clearbit
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://clearbit.com/
- Logo: https://logo.clearbit.com/clearbit.com
- Slug: clearbit
- Brand Authority Index tier: Leader
- Archetype: Challenger
- Category: Software as a Service (SaaS)
- Last Analyzed: August 9, 2026

## Buyer Intent Signals
Problems: Manual Prospecting: Manually researching prospect LinkedIn profiles, firmographics, and news to build lead lists. | Standard Web Analytics: Setting up Google Analytics or other basic web tracking to see traffic sources without deanonymization.
Solutions: best B2B lead enrichment tools | IP to company API | identify anonymous website visitors B2B | form shortening software for Salesforce | B2B firmographic data providers | Native CRM Lead Capture: Using built-in CRM data fields and asking users to fill out long forms.