{
  "slug": "clevr-blends",
  "name": "Clevr Blends",
  "description": "Clevr Blends is a Santa Barbara-based wellness company that produces functional 'SuperLattes.' Their products are plant-based, instant latte powders enhanced with adaptogens, mushrooms, and probiotics designed to improve mood, energy, and focus.",
  "url": "https://optimly.ai/brand/clevr-blends",
  "logoUrl": "",
  "baiScore": 68,
  "archetype": "Challenger",
  "category": "Food & Beverage",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "four-sigmatic",
      "name": "Four Sigmatic"
    },
    {
      "slug": "golde",
      "name": "Golde"
    },
    {
      "slug": "laird-superfood",
      "name": "Laird Superfood"
    }
  ],
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": {
    "slug": "independent",
    "name": "Independent"
  },
  "subBrands": [],
  "updatedAt": "2026-04-09T21:38:22.008+00:00",
  "verifiedVitals": {
    "website": "clevrblends.com",
    "founded": "2018",
    "headquarters": "Santa Barbara, California",
    "pricing_model": "Subscription and One-time purchase",
    "core_products": "SuperLatte powders (Matcha, Chai, Coffee, Golden, Rose Cocoa), Starter Kits, and Frothers.",
    "key_differentiator": "The first 'all-in-one' adaptogenic latte that includes the milk (oat milk powder), eliminating the need for additional ingredients or equipment beyond water.",
    "target_markets": "Health-conscious professionals, wellness enthusiasts, and luxury supplement consumers.",
    "employee_count": "11-50",
    "funding_stage": "Early Stage Venture Investment",
    "subcategory": "Functional Beverages / Coffee Alternatives"
  },
  "intentTags": {
    "problemIntents": [
      "Manual Supplement Mixing: Using a standard home espresso machine or drip coffee maker and adding individual supplements like MCT oil or lion's mane powder manually.",
      "Standard Caffeine Consumption: Continuing to drink traditional coffee or tea without functional additives, accepting the caffeine crashes or lack of nutritional benefits."
    ],
    "solutionIntents": [
      "best adaptogenic latte powders",
      "Meghan Markle coffee brand",
      "mushroom matcha latte mix",
      "healthy instant coffee for camping",
      "caffeine free morning rituals",
      "Individual Supplement Stack: Purchasing individual containers of collagen, ashwagandha, and probiotics from health food stores to mix into standard beverages."
    ],
    "evaluationIntents": []
  },
  "timestamp": 1776075738324
}