{
  "slug": "cloze",
  "name": "Cloze",
  "description": "Cloze provides an AI-powered platform with CRM, marketing automation, and lead management tools specifically designed for real estate brokerages to boost sales, productivity, and client relationships.",
  "url": "https://optimly.ai/brand/cloze",
  "websiteUrl": "https://ai.cloze.com/",
  "logoUrl": "https://logo.clearbit.com/ai.cloze.com",
  "baiScore": 51.7,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Real Estate CRM Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-05T05:54:58.480Z",
  "verifiedVitals": {
    "website": "https://ai.cloze.com",
    "category": "AI-powered real estate solutions",
    "what_it_does": "Cloze provides AI-powered real estate solutions for brokerages, offering tools to help close more deals, boost productivity, and enhance client relationships. It acts as a personal assistant to manage professional relationships by automatically tracking communications and organizing customer data.",
    "primary_audience": "Real estate brokerages and agents.",
    "core_product": "The Cloze Platform, which includes Cloze CRM, Cloze Leads, Cloze Marketing, and Cloze AI Insights.",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Cloze offers subscription plans including Pro, Business Silver, Business Gold, Business Platinum, and Enterprise. Pricing ranges from approximately $17/user/month (Pro, annual billing) to $42/user/month (Platinum, annual billing). Monthly plans are also available at a higher cost. A 14-day free trial is offered, but there is no free-forever plan."
    },
    "parent_ownership": "Cloze is a private company founded in 2012 by Dan Foody and Alex Coté.",
    "named_competitors": [
      "BoldTrail",
      "BoomTown",
      "Lofty",
      "Contactually by Compass",
      "Follow Up Boss",
      "Wise Agent",
      "Nimble",
      "HubSpot CRM",
      "Pipedrive"
    ]
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789992288792
}