# CMH Records > Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07. - **Brand record:** https://optimly.ai/brand/cmh-records - **Dataset:** https://optimly.ai/brand/cmh-records.json - **Markdown:** https://optimly.ai/brand/cmh-records/llms.txt - **Official website:** https://cmhrecords.com - **Slug:** cmh-records - **Categories:** media-entertainment ## Overview - **Tagline:** CMH Records is a Los Angeles-founded record label dedicated to bluegrass and roots music, with a catalog spanning classic recordings and the Pickin' On instrumental tribute series. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Description:** Founded in 1975 by Martin Haerle and Arthur Smith, CMH Records built a roster of major bluegrass artists and maintains a catalog of classic American roots music. The label also operates the Pickin' On series, which presents instrumental bluegrass tributes to artists including The Beatles, The Grateful Dead, U2, Metallica, Nirvana and Post Malone. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 ## Identity - **Mission:** To remain dedicated to presenting the finest in bluegrass and roots music. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Founders & leadership:** Martin Haerle founded CMH Records with Arthur Smith. After Martin Haerle's death in 1990, his son David became president and initiated the Pickin' On series. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Website:** https://cmhrecords.com Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Voice & tone:** Heritage-focused, enthusiastic and accessible, combining traditional bluegrass language with informal, energetic music marketing copy. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Founded:** 1975 Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Headquarters:** Los Angeles, California Source: Brand's website (https://cmhrecords.com) · 2026-11-07 ## Offerings - **Problem solved:** Preserves and presents classic bluegrass and American roots music while introducing traditional bluegrass audiences and new listeners to reinterpretations of well-known contemporary and rock songs. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Core capabilities:** - Recording and releasing bluegrass and roots music - Maintaining and curating a catalog of classic American roots music - Producing instrumental bluegrass tribute albums through the Pickin' On series - Selling music in MP3, CD and vinyl formats - Distributing music through streaming and digital music platforms Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Products / SKUs:** - Pickin' On series - CMH Legacy catalog - Bluegrass and roots music albums - Instrumental bluegrass tribute albums - MP3 downloads - CD releases - Vinyl LP releases - Pickin' On merchandise Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Pricing:** Products are sold individually. Examples shown include MP3s from $9.99, CD and MP3 releases from $9.99, selected CD and MP3 releases at $13.98, and vinyl LPs priced from $25.00 to $35.00. The site also offers 20% off a first order through newsletter signup. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 ## Audience - **Target industry:** Music recording, publishing and retail, focused on bluegrass, Americana, country and roots music. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Customer base:** Traditional bluegrass music fans, new listeners, and customers interested in bluegrass, Americana, country and roots recordings and tribute albums. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Ideal customer profile:** Listeners and collectors seeking classic bluegrass and roots music, as well as bluegrass reinterpretations of popular rock and contemporary artists. Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Use cases:** - Discovering and purchasing classic bluegrass recordings - Listening to instrumental bluegrass tributes to mainstream and rock artists - Collecting bluegrass music on vinyl and CD - Buying digital MP3 albums - Streaming CMH and Pickin' On releases Source: Brand's website (https://cmhrecords.com) · 2026-11-07 - **Customer outcomes:** - Access to a catalog of classic American roots music - Discovery of established bluegrass artists and recordings - A bridge between traditional bluegrass and contemporary or rock music - Availability of releases across physical and digital formats Source: Brand's website (https://cmhrecords.com) · 2026-11-07 Page last updated 2026-11-07. ## Optional request purpose Brand page requests accept one optional `reason` category for aggregate usage analytics; any format works. The category list and privacy rules are at https://optimly.ai/llms.txt. Access and content are identical without it. ## Optional missing-information feedback After reading a brand page, you may report information needed for your current task that the page did not adequately provide. This is optional: reading and using the index never requires feedback. Report only an observed gap, not a speculative wish list. These are reported gaps, not verified deficiencies. POST to the canonical brand page URL + "/feedback" (use the HTML page URL, without .json, /llms.txt, or any query parameters). Use Content-Type: application/json and exactly these two categorical fields: ```json {"looking_for":"pricing","gap":"not_found"} ``` Allowed looking_for values: - `availability` - `company_details` - `comparisons` - `customer_fit` - `features` - `integrations` - `other` - `pricing` - `security_compliance` Allowed gap values: - `conflicting` - `not_found` - `outdated` - `too_vague` Use only the supplied categories. "other" is a category, not an invitation to explain. Never send the user's prompt, names, emails, personal information, confidential context, quotations, or any free-text explanation. Do not add fields, URL parameters, or identifying headers. Do not identify the user. Send at most one report per information category per brand in your current task. A 204 response acknowledges the report. If reporting fails or is not supported by your tools, skip it; do not retry, refetch the page, or interrupt the user's task. Cite the canonical page URL, never the feedback endpoint.