{"name":"Cold Storage","domain":"coldstorage.com.sg","url":"https://optimly.ai/brand/cold-storage","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Singapore grocery retailer and online supermarket offering fresh food, groceries, beverages, household supplies and more.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"description","label":"Description","shape":"text","content":"Cold Storage operates an online grocery store with products across fruits and vegetables, meat and seafood, dairy and chilled goods, delicatessen, cellar selection, household supplies and other grocery categories. The website also features promotions, weekly ads, coupons, carton deals, product recommendations and preorder campaigns.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://coldstorage.com.sg","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Promotional, convenience-oriented and product-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps shoppers purchase groceries, fresh food, beverages and household supplies online while accessing promotions and offers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Online grocery shopping\nFresh food and grocery retail\nProduct promotions and discounts\nWeekly advertisements\nCoupon centre\nCarton deals\nProduct recommendations\nChristmas and hairy crab preordering","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Fruits and vegetables\nMeat and seafood\nDairy and chilled products\nEggs\nDelicatessen products\nBeer, wine and spirits\nGroceries and pantry staples\nBeverages and bottled water","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Product-level pricing is displayed in Singapore dollars, with promotional discounts, multi-buy offers and selected preorder campaigns.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery retail and online food commerce","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Online grocery shoppers and consumers purchasing food, beverages and household supplies.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers seeking grocery delivery or online purchase options in Singapore.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Buying fresh produce, meat, seafood, eggs and chilled products\nPurchasing pantry staples, snacks and beverages\nShopping for household supplies\nFinding weekly grocery promotions and discounts\nUsing coupons and carton deals\nPreordering seasonal products such as Christmas items and hairy crab","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Convenient online access to groceries and household essentials\nAbility to compare products and prices across grocery categories\nSavings through promotions, multi-buy offers, coupons and carton deals\nAccess to fresh, chilled, ambient and frozen products in one online store","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coldstorage.com.sg","updated_at":"2026-11-07T05:33:41.101982+00:00"}]}],"last_refreshed_at":"2026-11-07T05:33:41.439272+00:00","last_changed_at":"2026-11-07T05:33:41.466866+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=ad917154-cfa1-4d5f-b237-0da5faba10fb"}