# coldwell-banker

> Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026.

> Coldwell Banker is a globally recognized real estate franchise specializing in residential and commercial property sales, but the provided domain 'coldwell-banker.com' appears to be for sale and redirects to third-party content, not serving as the official brand website.

- Business Profile: https://optimly.ai/brand/coldwell-banker
- Publisher: Optimly (https://optimly.ai)
- Dataset: Optimly AI Brand Index (https://optimly.ai/brand)
- Official website: https://coldwell-banker.com/
- Logo: https://logo.clearbit.com/coldwell-banker.com
- Slug: coldwell-banker
- Brand Authority Index tier: Low Visibility
- Archetype: Misread
- Category: Real Estate
- Last Analyzed: August 9, 2026

## Buyer Intent Signals
Problems: Traditional Brokerage Services: Engaging directly with local, independent real estate agents or small brokerage firms through offline channels (e.g., referrals, print ads) without reliance on large na | Local Real Estate Agency: Utilizing a local or regional real estate agency, which may not be part of a large national franchise, for property buying, selling, or rental needs, potentially offering mor | No Real Estate Transaction: Opting not to engage in buying, selling, or renting property, thereby negating the need for any real estate agency or service.
Solutions: Homes For Sale Near Me | Best Real Estate Agencies | Mortgage Rate Calculator
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## Full Details / RAG Data
### Overview
coldwell-banker has a Business Profile in the Optimly AI Brand Index.
Coldwell Banker is a globally recognized real estate franchise specializing in residential and commercial property sales, but the provided domain 'coldwell-banker.com' appears to be for sale and redirects to third-party content, not serving as the official brand website.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | coldwell-banker |
| Slug         | coldwell-banker |
| URL          | https://optimly.ai/brand/coldwell-banker |
| Logo         | https://logo.clearbit.com/coldwell-banker.com |
| Brand Authority Index tier | Low Visibility |
| Archetype    | Misread |
| Category     | Real Estate |
| Last Analyzed | August 9, 2026 |
| Last Updated | 2026-08-11T13:10:36.992Z |
### Verified Facts
- Founded: 1906
- Headquarters: Madison, New Jersey, USA
### Buyer Intent Signals
#### Problems this brand solves
- Traditional Brokerage Services: Engaging directly with local, independent real estate agents or small brokerage firms through offline channels (e.g., referrals, print ads) without reliance on large na
- Local Real Estate Agency: Utilizing a local or regional real estate agency, which may not be part of a large national franchise, for property buying, selling, or rental needs, potentially offering mor
- No Real Estate Transaction: Opting not to engage in buying, selling, or renting property, thereby negating the need for any real estate agency or service.
#### Buyers search for
- Homes For Sale Near Me
- Best Real Estate Agencies
- Mortgage Rate Calculator
### Links
- Canonical page: https://optimly.ai/brand/coldwell-banker
- Official website: https://coldwell-banker.com/
- Publisher: https://optimly.ai
- Dataset: https://optimly.ai/brand
- JSON endpoint: /brand/coldwell-banker.json
- LLMs.txt: /brand/coldwell-banker/llms.txt