{
  "slug": "concept-ii-kitchen-bath",
  "name": "Concept Ii Kitchen & Bath",
  "description": "Concept II is a full-service, design-build studio in Rochester, NY, specializing in residential home renovations including kitchens, bathrooms, and closets. With over 50 years of experience, they are known for attention to detail, quality craftsmanship, and a commitment to excellence, offering full-service design and installation, design and material supply, and trade collaborations.",
  "url": "https://optimly.ai/brand/concept-ii-kitchen-bath",
  "websiteUrl": "https://concept-ii.com/",
  "logoUrl": "https://logo.clearbit.com/concept-ii.com",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Kitchen and Bathroom Remodeling Services",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-07T14:48:43.915Z",
  "verifiedVitals": {
    "website": "https://concept-ii.com",
    "category": "Design-Build Studio",
    "what_it_does": "Provides full-service design and build services for residential home renovations, including kitchens, bathrooms, and closets, as well as design and material supply, and trade collaborations.",
    "primary_audience": "Homeowners, designers, architects, and tradespeople.",
    "core_product": "Residential kitchen, bathroom, and closet design and renovation services.",
    "pricing_model": {
      "kind": "custom",
      "detail": "Project-based pricing, including a design retainer for the initial design phase."
    }
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789918898048
}