# Concepts (by TopHatch)
> Concepts is an advanced vector-based sketching and design application built for mobile and desktop platforms. It provides users with an infinite canvas and flexible stroke-based editing, allowing designers, architects, and illustrators to move from ideation to high-resolution output seamlessly.
- URL: https://optimly.ai/brand/concepts
- Slug: concepts
- BAI Score: 62/100
- Archetype: Challenger
- Category: Software
- Last Analyzed: April 10, 2026
## Competitors
- Adobe Fresco Cor Adobe Illustrator (https://optimly.ai/brand/adobe-fresco-cor-adobe-illustrator)
- Miro (https://optimly.ai/brand/miro)
- Notability (https://optimly.ai/brand/notability)
## Also Referenced By
- Milanote (https://optimly.ai/brand/milanote)
## Buyer Intent Signals
Problems: Analog Sketching: Traditional physical media for sketching and brainstorming. | Status Quo Desk Software: Continuing to use high-friction desktop CAD or illustration software for early-stage ideation.
Solutions: best infinite canvas tools | vector based sketching software for iPad | TopHatch design tools | professional architectural sketching apps | General Purpose Apps: Using generic note-taking or photo editing apps not optimized for vector-based sketching.
Comparisons: Concepts app vs Procreate
---
## Full Details / RAG Data
### Overview
Concepts (by TopHatch) is listed in the AI Directory.
Concepts is an advanced vector-based sketching and design application built for mobile and desktop platforms. It provides users with an infinite canvas and flexible stroke-based editing, allowing designers, architects, and illustrators to move from ideation to high-resolution output seamlessly.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Concepts (by TopHatch) |
| Slug         | concepts |
| URL          | https://optimly.ai/brand/concepts |
| BAI Score    | 62/100 |
| Archetype    | Challenger |
| Category     | Software |
| Last Analyzed | April 10, 2026 |
| Last Updated | 2026-05-07T09:02:52.780Z |
### Verified Facts
- Founded: 2012
- Headquarters: California, USA
### Competitors
| Name | Profile |
|------|---------|
| Adobe Fresco Cor Adobe Illustrator | https://optimly.ai/brand/adobe-fresco-cor-adobe-illustrator |
| Miro | https://optimly.ai/brand/miro |
| Notability | https://optimly.ai/brand/notability |
### Also Referenced By
- Milanote (https://optimly.ai/brand/milanote)
### Buyer Intent Signals
#### Problems this brand solves
- Analog Sketching: Traditional physical media for sketching and brainstorming.
- Status Quo Desk Software: Continuing to use high-friction desktop CAD or illustration software for early-stage ideation.
#### Buyers search for
- best infinite canvas tools
- vector based sketching software for iPad
- TopHatch design tools
- professional architectural sketching apps
- General Purpose Apps: Using generic note-taking or photo editing apps not optimized for vector-based sketching.
#### Buyers compare
- Concepts app vs Procreate
### Links
- Canonical page: https://optimly.ai/brand/concepts
- JSON endpoint: /brand/concepts.json
- LLMs.txt: /brand/concepts/llms.txt