{"name":"Corus Hotels","domain":"corushotels.com","url":"https://optimly.ai/brand/corus-hotels","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Corus Hotels is a UK hotel group offering individually styled hotels, warm hospitality and personalised guest experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"description","label":"Description","shape":"text","content":"Corus Hotels operates hotels with distinct modern, country or classic styles. The brand emphasises friendly hospitality, inviting settings and personable teams. Its website currently highlights St James Hotel in Grimsby and a temporarily closed Corus Hyde Park in London.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide warm, friendly hospitality, personalised experiences and inviting settings, while building a sustainable business and acting responsibly toward guests, team members, local communities and the environment.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://corushotels.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Warm, friendly, welcoming and personable.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"The Old Dairy, Rossway Park, Berkhamsted, Hertfordshire, HP4 3TZ, UK","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides welcoming hotel accommodation and hospitality for guests seeking comfortable stays and locations from which to explore nearby destinations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Hotel accommodation\nWarm, friendly hospitality\nPersonalised guest experiences\nIndividually styled hotel settings\nHotel booking\nCorporate social responsibility and sustainability initiatives","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Corus Hyde Park, London\nSt James Hotel, Grimsby","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Hospitality and hotels","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Hotel guests and travellers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travellers and hotel guests seeking welcoming accommodation, personalised hospitality and convenient locations for exploring local attractions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Staying in hotel accommodation\nExploring Grimsby, its fishing heritage, the Lincolnshire Wolds and Cleethorpes\nBooking a hotel stay online","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Warm and friendly hospitality\nPersonalised guest experiences\nAccess to inviting and individually styled hotel settings\nConvenient locations for exploring nearby destinations","source_type":"1p_website","source_label":"Brand's website","source_url":"https://corushotels.com","updated_at":"2026-11-07T06:45:14.181380+00:00"}]}],"last_refreshed_at":"2026-11-07T06:45:14.192856+00:00","last_changed_at":"2026-11-07T06:45:14.203346+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=d329e052-1bca-46b0-8e73-9522fe740b6a"}