{"name":"Coto supermarkets","domain":"coto.com.ar","url":"https://optimly.ai/brand/coto-supermarkets","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Coto is an Argentine supermarket and online retail brand offering groceries, beverages, fresh and frozen foods, household products, personal care items, electronics, home goods and pet products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"},{"key":"description","label":"Description","shape":"text","content":"Coto operates supermarket retail and online product listings across categories including Almacén, Frescos, Congelados, Bebidas, Perfumería, Hogar and Electro. Its website features product offers, discount promotions, catalogs and store-branch information, as well as digital-exclusive deals and installment-payment options.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://coto.com.ar","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Promotional and sales-focused, emphasizing discounts, special offers, digital exclusives and installment payments.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps consumers shop for groceries, household goods, personal care products, electronics and other everyday items while accessing promotions and discounts.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Supermarket retail\nOnline product catalog\nProduct-category and attribute filtering\nDiscount and promotional offers\nDigital-exclusive offers\nCatalog browsing\nStore-branch information\nInstallment-payment promotions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Groceries and pantry foods\nFresh foods\nFrozen foods\nBeverages\nPerfume and personal care products\nHousehold and cleaning products\nElectronics\nHome and outdoor products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Product-specific prices are listed online, with regular prices, discounts, digital-exclusive offers, Comunidad member pricing and interest-free installment options shown for some products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Supermarket and grocery retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers shopping for groceries, beverages, household products, personal care items, electronics, home goods and pet products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Buying pantry groceries and pasta\nBuying beverages such as soft drinks and bottled water\nShopping for fresh, frozen and dairy products\nPurchasing household and cleaning products\nBuying personal care and perfumery products\nShopping for electronics, appliances, mobile phones and accessories\nPurchasing home, outdoor and pet products\nFinding discounts, catalogs and promotional offers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to discounts and promotional pricing\nAccess to digital-exclusive offers\nAvailability of interest-free installment options on selected products\nAbility to browse products by category, brand and product attributes","source_type":"1p_website","source_label":"Brand's website","source_url":"https://coto.com.ar","updated_at":"2026-11-08T02:25:05.927522+00:00"}]}],"last_refreshed_at":"2026-11-08T02:25:05.934327+00:00","last_changed_at":"2026-11-08T02:25:05.941511+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=2a1d4170-17a7-4965-8338-b6a135731951"}