# Coty
> Coty Inc. is a global beauty conglomerate that develops, manufactures, and distributes fragrances, cosmetics, skincare, and nail care products. Founded in 1904, it manages a vast portfolio of both owned and licensed brands across 'Prestige' (luxury) and 'Consumer Beauty' (mass market) segments.
- URL: https://optimly.ai/brand/coty
- Slug: coty
- BAI Score: 92/100
- Archetype: Challenger
- Category: Beauty & Personal Care
- Last Analyzed: April 13, 2026