{"name":"Def Jam","domain":"defjam.com","url":"https://optimly.ai/brand/def-jam","is_claimed":false,"categories":["media-entertainment"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Online shop offering Def Jam-branded merchandise and music releases, including vinyl, CDs, apparel, and signed exclusives.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"},{"key":"description","label":"Description","shape":"text","content":"Def Jam's website features an online store with artist releases, physical music formats, apparel, collectibles, featured artist collections, and loyalty rewards.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://defjam.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Promotional, celebratory, and fan-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides a direct online destination for purchasing Def Jam music releases, artist merchandise, and signed exclusives.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Online retail\nMusic release sales\nArtist merchandise sales\nSigned exclusive sales\nLoyalty rewards program","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Vinyl records\nCDs\nApparel\nArtist merchandise\nSigned music releases\nDef Jam-branded merchandise","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Products shown include apparel from $25 to $200, CDs from $13.99 to $18.99, and vinyl releases from $10 to $39.98, with some discounted titles.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Music and entertainment retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Purchase vinyl records and CDs\nPurchase artist and Def Jam merchandise\nShop signed music releases\nExplore featured artist collections\nJoin a loyalty rewards program","source_type":"1p_website","source_label":"Brand's website","source_url":"https://defjam.com","updated_at":"2026-11-07T20:25:29.112897+00:00"}]}],"last_refreshed_at":"2026-11-07T20:25:29.123167+00:00","last_changed_at":"2026-11-07T20:25:29.130229+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=30845c9d-ac01-4f5a-a0dd-597b26450a9d"}