{"name":"Doc Johnson","domain":"docjohnson.com","url":"https://optimly.ai/brand/doc-johnson","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Doc Johnson is a sexual wellness brand and online retailer offering sex toys, lubricants, toy cleaners, aftercare products, and accessories for her, him, and couples.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"description","label":"Description","shape":"text","content":"Doc Johnson sells a broad range of adult sexual wellness products, including vibrators, dildos and dongs, masturbators, anal toys, bondage products, cock rings, strap-ons, lubricants, oral-play products, toy cleaners, and accessories. The site emphasizes body-safe materials, discreet shipping, product care, and customer support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To prioritize customer comfort and safety through body-safe, non-toxic products and product-safety guidance.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://docjohnson.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Playful, direct, sex-positive, and product-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides products and guidance for personal and partnered sexual pleasure, intimacy, stimulation, and sexual wellness, with discreet purchasing and delivery.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Designing and selling adult sexual wellness products\nOffering products made with body-safe, non-toxic materials, including medical-grade silicone\nProviding lubricants, toy cleaners, powders, and other aftercare products\nOffering Vac-U-Lock-compatible toys, harnesses, and accessories\nDirect-to-consumer online retail\nDiscreet shipping and plain packaging\nProduct safety guidance and customer support","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Vibrators\nDildos and dongs\nMasturbators and strokers\nAnal toys\nBondage products\nCock rings\nStrap-ons and harnesses\nSleeves and extensions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Products shown on the site range from $8.99 to $122.99 among the sampled listings. Free shipping is offered on orders over $125; product pages also promote discreet delivery and satisfaction or return guarantees.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Sexual wellness and adult consumer products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers shopping for sexual wellness products for themselves, partners, or couples; the site organizes shopping for her, him, and couples.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Adults seeking sex toys, lubricants, oral-play products, bondage products, accessories, and toy-care products for personal or partnered use, including customers who value body-safe materials and discreet delivery.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Personal sexual pleasure and stimulation\nPartnered and couples’ intimacy\nHands-free play using suction-cup or harness-compatible products\nVaginal, anal, and oral play\nMasturbation using strokers and masturbators\nBondage and role-play\nUsing lubricants and glides for sexual activity\nCleaning, maintaining, and storing sex toys","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to a broad selection of sexual wellness products\nLifelike feel and stimulation from products such as ULTRASKYN toys\nDiscreet delivery in plain packaging\nProduct-care and safety guidance\nAbility to shop by use case, audience, and product category\nAccess to customer service for product and order questions","source_type":"1p_website","source_label":"Brand's website","source_url":"https://docjohnson.com","updated_at":"2026-11-07T19:12:35.201121+00:00"}]}],"last_refreshed_at":"2026-11-07T19:12:35.216465+00:00","last_changed_at":"2026-11-07T19:12:35.230534+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=c9f8f070-478e-4973-9d8f-1cf071f9fa9f"}