{
  "slug": "domo",
  "name": "Domo",
  "description": "Domo is a cloud-based data experience platform that provides business intelligence, data visualization, and data preparation tools. It enables organizations to connect disparate data sources and build AI-powered applications to facilitate real-time decision-making across the enterprise.",
  "url": "https://optimly.ai/brand/domo",
  "logoUrl": "https://logo.clearbit.com/https://www.domo.com",
  "baiScore": 88,
  "archetype": "Challenger",
  "category": "Data Software",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "looker-google-cloud",
      "name": "Looker Google Cloud"
    },
    {
      "slug": "thoughtspot",
      "name": "ThoughtSpot"
    }
  ],
  "inboundCompetitors": [
    {
      "slug": "tableau-or-power-bi",
      "name": "Tableau Or Power Bi"
    }
  ],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-04-09T22:38:21.062+00:00",
  "verifiedVitals": {
    "website": "https://www.domo.com",
    "founded": "2010",
    "headquarters": "American Fork, Utah, USA",
    "pricing_model": "Usage-based / Enterprise Subscription",
    "core_products": "Domo Data Experience Platform, Magic ETL, Domo AI Agents, App Dev Framework",
    "key_differentiator": "A cloud-native, end-to-end data ecosystem that combines data integration, preparation, and visualization with a rapid-deployment framework for AI agents.",
    "target_markets": "Enterprise, Mid-Market, Data-Driven Operations, Finance, Marketing",
    "employee_count": "500-1000+",
    "funding_stage": "Public (NASDAQ: DOMO)",
    "subcategory": "Business Intelligence & AI Orchestration"
  },
  "intentTags": {
    "problemIntents": [
      "Manual Spreadsheets: Using Excel or Google Sheets to manually aggregate data and create charts.",
      "Internal BI Build: Developing a custom, in-house business intelligence layer using SQL and Python.",
      "Data Analytics Agencies: Hiring data science consultants to build one-off reports and dashboards."
    ],
    "solutionIntents": [
      "enterprise business intelligence platforms",
      "cloud data visualization tools",
      "best dashboards for executive reporting",
      "governed data for AI agents",
      "platforms for building business AI agents",
      "data integration and prep tools for business users"
    ],
    "evaluationIntents": []
  },
  "timestamp": 1777636619257
}