# Domo
> Domo is a cloud-based data experience platform that provides business intelligence, data visualization, and data preparation tools. It enables organizations to connect disparate data sources and build AI-powered applications to facilitate real-time decision-making across the enterprise.
- URL: https://optimly.ai/brand/domo
- Logo: https://logo.clearbit.com/https://www.domo.com
- Slug: domo
- BAI Score: 88/100
- Archetype: Challenger
- Category: Data Software
- Last Analyzed: April 9, 2026
## Competitors
- Looker Google Cloud (https://optimly.ai/brand/looker-google-cloud)
- ThoughtSpot (https://optimly.ai/brand/thoughtspot)
## Also Referenced By
- Tableau Or Power Bi (https://optimly.ai/brand/tableau-or-power-bi)
## Buyer Intent Signals
Problems: Manual Spreadsheets: Using Excel or Google Sheets to manually aggregate data and create charts. | Internal BI Build: Developing a custom, in-house business intelligence layer using SQL and Python. | Data Analytics Agencies: Hiring data science consultants to build one-off reports and dashboards.
Solutions: enterprise business intelligence platforms | cloud data visualization tools | best dashboards for executive reporting | governed data for AI agents | platforms for building business AI agents | data integration and prep tools for business users
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## Full Details / RAG Data
### Overview
Domo is listed in the AI Directory.
Domo is a cloud-based data experience platform that provides business intelligence, data visualization, and data preparation tools. It enables organizations to connect disparate data sources and build AI-powered applications to facilitate real-time decision-making across the enterprise.
### Metadata
| Field        | Value |
|--------------|-------|
| Name         | Domo |
| Slug         | domo |
| URL          | https://optimly.ai/brand/domo |
| Logo         | https://logo.clearbit.com/https://www.domo.com |
| BAI Score    | 88/100 |
| Archetype    | Challenger |
| Category     | Data Software |
| Last Analyzed | April 9, 2026 |
| Last Updated | 2026-05-01T11:56:59.257Z |
### Verified Facts
- Founded: 2010
- Headquarters: American Fork, Utah, USA
### Competitors
| Name | Profile |
|------|---------|
| Looker Google Cloud | https://optimly.ai/brand/looker-google-cloud |
| ThoughtSpot | https://optimly.ai/brand/thoughtspot |
### Also Referenced By
- Tableau Or Power Bi (https://optimly.ai/brand/tableau-or-power-bi)
### Buyer Intent Signals
#### Problems this brand solves
- Manual Spreadsheets: Using Excel or Google Sheets to manually aggregate data and create charts.
- Internal BI Build: Developing a custom, in-house business intelligence layer using SQL and Python.
- Data Analytics Agencies: Hiring data science consultants to build one-off reports and dashboards.
#### Buyers search for
- enterprise business intelligence platforms
- cloud data visualization tools
- best dashboards for executive reporting
- governed data for AI agents
- platforms for building business AI agents
- data integration and prep tools for business users
### Links
- Canonical page: https://optimly.ai/brand/domo
- JSON endpoint: /brand/domo.json
- LLMs.txt: /brand/domo/llms.txt