# Dr. Praeger's Purely Sensible Foods > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/dr-praeger-s-purely-sensible-foods - **Dataset:** https://optimly.ai/brand/dr-praeger-s-purely-sensible-foods.json - **Markdown:** https://optimly.ai/brand/dr-praeger-s-purely-sensible-foods/llms.txt - **Official website:** https://drpraegers.com - **Slug:** dr-praeger-s-purely-sensible-foods - **Categories:** dairy-plant-based, packaged-foods-snacks ## Overview - **Tagline:** Founded by heart surgeons to provide delicious and easy-to-enjoy veggie-forward foods that don't compromise on taste. The brand has 30 years of experience turning vegetables into crave-able, convenient, and wholesome meals and snacks, making healthy eating accessible for families. Source: Brand's website (https://drpraegers.com) · 2026-10-04 - **Description:** Dr. Praeger's Purely Sensible Foods offers a wide range of delicious and convenient plant-based meals and snacks, including veggie burgers, and kid-friendly 'Stars' and 'Littles'. Founded over 30 years ago by two heart surgeons, the brand focuses on making healthy eating easy and flavorful for both kids and adults, without compromising on taste. Source: Brand's website (https://drpraegers.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Plant-based veggie burgers (e.g. - California Veggie Burger - Grillhouse Burger - Perfect Burger - Black Bean Quinoa Veggie Burger - Crunchy Southwestern Sweet Potato Burger) - and a variety of vegetable-based snacks and sides (e.g. - Pizza Stars - Mac & Cheese Stars - Broccoli Cheddar Cheesy Bites - Taco Stars - Ranch Crunchy Veggie Fries - Broccoli Littles - Cauliflower Broccoli Veggie Fries). Source: Brand's website (https://drpraegers.com) · 2026-10-04 - **Pricing:** Retail pricing for consumer packaged goods sold in grocery stores and wholesale for foodservice. Source: Brand's website (https://drpraegers.com) · 2026-10-04 ## Audience - **Target industry:** Individual consumers (kids and adults) seeking healthy, convenient, and flavorful plant-based meals and snacks; also serves the foodservice industry. Source: Brand's website (https://drpraegers.com) · 2026-10-04 Page last updated 2026-10-17.