{
  "slug": "duke-hotel",
  "name": "duke-hotel",
  "description": "JB Duke Hotel is a AAA Four Diamond hotel with 198 guest rooms located on Duke University's campus in Durham, NC. It connects directly to Duke University's Fuqua School of Business and offers over 25,600 square feet of IACC-certified event space, on-site dining, and amenities including a fitness center and complimentary area shuttle.",
  "url": "https://optimly.ai/brand/duke-hotel",
  "websiteUrl": "https://jbdukehotel.com/",
  "logoUrl": "https://logo.clearbit.com/jbdukehotel.com",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Luxury Hotels",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-10T05:49:40.616Z",
  "verifiedVitals": {
    "website": "https://jbdukehotel.com",
    "category": "hotel",
    "what_it_does": "The JB Duke Hotel provides lodging, dining, and event spaces. It offers 198 guest rooms, two restaurants (Lobby Lounge and Marketplace café and bar), and over 25,600 square feet of IACC-certified event space. Additional amenities include a fitness center, sauna, free Wi-Fi, and a complimentary area shuttle.",
    "primary_audience": "The primary audience includes visitors to the Fuqua School of Business, Duke families, Duke Hospital patients and their families, guests attending Duke sporting events, wedding parties, meeting and conference groups, and NC resident staycationers.",
    "core_product": "The core products are hotel guest rooms and suites, and IACC-certified event and meeting spaces.",
    "pricing_model": {
      "kind": "transactional",
      "detail": "The hotel offers various rates and special offers for booking stays, including a Medical Rate, NC Resident Rate, Bed & Breakfast packages, Third Night Free, and Book Early & Save discounts."
    }
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790030517488
}