{
  "slug": "duke-s-mayonnaise",
  "name": "duke-s-mayonnaise",
  "description": "Duke's Mayonnaise is a brand known for its distinctive mayonnaise products, a variety of Southern-style sauces and dressings, and branded merchandise.",
  "url": "https://optimly.ai/brand/duke-s-mayonnaise",
  "websiteUrl": "https://dukesmayo.com/",
  "logoUrl": "https://logo.clearbit.com/dukesmayo.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Mayonnaise & Salad Dressings",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-23T00:05:29.571Z",
  "verifiedVitals": {
    "website": "https://dukesmayo.com",
    "category": "Food Products",
    "what_it_does": "Manufactures and sells mayonnaise, mustards, southern sauces, spreads & dressings, and branded merchandise.",
    "primary_audience": "General consumers",
    "core_product": "Mayonnaise",
    "pricing_model": {
      "kind": "one_time",
      "detail": "Products are purchased individually."
    },
    "parent_ownership": "Southeastern Grocers (until 2017), then C.F. Sauer Company, which was acquired by Falfurrias Capital Partners in 2019."
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1787470458879
}