# Dun & Bradstreet > Dun & Bradstreet is a global provider of business decisioning data and analytics. They help companies improve their business performance through data-driven insights related to risk, finance, sales, and marketing. Their proprietary D-U-N-S Number is a widely recognized global standard for identifying businesses. - URL: https://optimly.ai/brand/dun-bradstreet-global - Logo: https://logo.clearbit.com/https://my.dnb.com/lookup - Slug: dun-bradstreet-global - BAI Score: 47/100 - Archetype: Incumbent - Category: Business Information Services - Last Analyzed: July 19, 2026 ## Buyer Intent Signals Problems: Manual Business Verification: Performing extensive manual checks, contacting businesses directly, reviewing public records, and compiling information from various unverified sources to assess business | Business Consulting Firms / Due Diligence Agencies: Engaging third-party consultants or due diligence firms to conduct in-depth investigations and provide reports on potential business partners, custo | Operating without comprehensive business intelligence: Making business decisions (e.g., extending credit, entering partnerships, targeting sales) without robust data-driven insights, leading to increa Solutions: D-U-N-S Number lookup | Dun & Bradstreet credit report | business credit score DNB | Dun & Bradstreet data solutions | how to get a D-U-N-S number | Alternative Data Providers / CRM Integrations: Utilizing data from other smaller, specialized business data providers or relying on CRM systems with limited built-in company information and credit sco