{
  "slug": "duo-security-cisco",
  "name": "Duo Security (a Cisco company)",
  "description": "Duo Security is a computer security company that provides multi-factor authentication, single sign-on, and secure remote access services. It operates as a strategic unit within Cisco's security portfolio, focusing on the 'Zero Trust' model to ensure only the right users and secure devices can access applications.",
  "url": "https://optimly.ai/brand/duo-security-cisco",
  "logoUrl": "",
  "baiScore": 92,
  "archetype": "Challenger",
  "category": "Cybersecurity",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [
    {
      "slug": "okta",
      "name": "Okta, Inc."
    },
    {
      "slug": "ping-identity",
      "name": "Ping Identity"
    },
    {
      "slug": "rsa-security",
      "name": "Rsa Security"
    }
  ],
  "inboundCompetitors": [
    {
      "slug": "rsa-security-p",
      "name": "RSA Security"
    },
    {
      "slug": "okta-workforce-identity",
      "name": "Okta Workforce Identity"
    },
    {
      "slug": "mfa-and-policy-only-security",
      "name": "Mfa And Policy Only Security"
    }
  ],
  "aiAlternatives": [
    {
      "slug": "physical-security-and-passwords",
      "name": "Physical Security And Passwords"
    }
  ],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-04-09T21:23:17.451+00:00",
  "verifiedVitals": {
    "website": "https://duo.com",
    "founded": "2009",
    "headquarters": "Ann Arbor, Michigan, USA",
    "pricing_model": "Subscription (Tiers include Essentials, Advantage, and Premier)",
    "core_products": "Duo Mobile, Multi-Factor Authentication (MFA), Single Sign-On (SSO), Device Trust, Remote Access (Network Gateway)",
    "key_differentiator": "Balances high-security 'Zero Trust' requirements with an industry-leading user experience that minimizes friction for employees.",
    "target_markets": "Enterprise, SMB, Education, Healthcare, Government",
    "employee_count": "1,000+ (Duo-specific unit) / 80,000+ (Cisco total)",
    "funding_stage": "Acquired (Publicly traded via Cisco)",
    "subcategory": "Identity and Access Management (IAM)"
  },
  "intentTags": {
    "problemIntents": [
      "Physical Security & Passwords: Using built-in phone security settings, passwords, or simple physical locks without centralized management.",
      "Status Quo Risk Acceptance: Accepting the risk of credential theft and relying on reactive password resets after breaches occur."
    ],
    "solutionIntents": [
      "best enterprise MFA solution",
      "Zero Trust security platforms",
      "easy to use 2FA for employees",
      "free open source MFA for small business",
      "device trust and health checking software",
      "how to secure remote access for VPN",
      "Basic MFA Apps: Generic 2FA solutions like Google Authenticator or Microsoft Authenticator used by individual employees without enterprise oversight."
    ],
    "evaluationIntents": [
      "Cisco Duo vs Okta for identity"
    ]
  },
  "timestamp": 1777674246146
}