# easyJet > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > easyJet is a British low-cost airline group based at London Luton Airport. It operates domestic and international scheduled services on over 1,000 routes across more than 30 countries in Europe. - Business Profile: https://optimly.ai/brand/easyjet - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://easyjet.com/ - Logo: https://logo.clearbit.com/easyjet.com - Slug: easyjet - Brand Authority Index tier: Emerging - Archetype: Incumbent - Category: Travel - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Traditional Travel Agent Booking: Utilizing a human travel agent to research and book flights, accommodation, and packages, offering personalized advice but often at a higher cost. | Full-Service Online Travel Agency (OTA): Booking through comprehensive OTAs like Expedia or Booking.com, which bundle flights with hotels and car rentals, potentially offering deals but with less dire | Alternative Transportation (e.g., Train, Bus): Opting for ground transportation for shorter European distances, which might be cheaper, more environmentally friendly, or offer a different travel exper Solutions: easyJet flights | easyJet destinations | book easyJet holiday | easyJet baggage allowance | easyJet customer service | Flight Comparison Websites (e.g., Skyscanner): Using aggregators to compare prices across multiple airlines and booking sites, then proceeding to book directly with another airline or a different OTA.