{"name":"EBS","domain":"ebs.ie","url":"https://optimly.ai/brand/ebs","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"EBS is an Irish financial services provider offering mortgages, savings, investments, pensions, daily banking and insurance through nationwide branches.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"description","label":"Description","shape":"text","content":"Established in 1935, EBS helps families get on in life with financial products and services, including mortgages, savings, investments, pensions, daily banking and insurance.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To help families get on in life, including helping Irish families buy their own homes and save for life's milestones.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://ebs.ie","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Helpful, supportive and empathetic, with a focus on practical financial guidance.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1935","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"EBS helps individuals and families access and manage financial products and services, including home-buying finance, savings, everyday banking, insurance, pensions and investments. It also provides support for customers experiencing repayment difficulties.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Mortgage lending and mortgage advice\nSavings and investment services\nPension products\nDaily banking\nInsurance\nMortgage affordability calculation\nFinancial difficulty and repayment support\nFraud prevention and customer security guidance","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Mortgages\nGreen mortgages\nSavings\nInvestments\nPensions\nDaily banking\nInsurance","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Irish families and individuals, including homeowners, prospective homebuyers, savers and customers using everyday banking, insurance, pension and investment products.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and families in Ireland seeking mortgages, savings, investments, pensions, daily banking or insurance, including customers who need support with mortgage or loan repayments.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Buying or moving into a home\nFinancing a high-energy-rated home\nCalculating mortgage affordability\nSaving for children's education, a trip or other life milestones\nManaging everyday banking\nArranging insurance\nPlanning for retirement through pensions\nInvesting","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to mortgage and home-buying support\nA clearer understanding of mortgage borrowing capacity\nPotentially lower mortgage interest rates for eligible high-energy-rated homes\nSupport in managing savings and financial milestones\nHelp getting mortgage repayments back on track\nImproved understanding of personal finances through budgeting support\nAccess to nationwide branch and customer support services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ebs.ie","updated_at":"2026-11-07T06:49:18.500714+00:00"}]}],"last_refreshed_at":"2026-11-07T06:49:18.506596+00:00","last_changed_at":"2026-11-07T06:49:18.512035+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=164c7d1d-76ca-4cff-97f0-84dc17a13cd1"}