{
  "slug": "edysdreyers-nestle",
  "name": "edysdreyers-nestle",
  "description": "Edy's/Dreyer's is a brand of ice cream and frozen dairy desserts, known for its various flavors and product types, including collaborations with popular candy brands like Rolo.",
  "url": "https://optimly.ai/brand/edysdreyers-nestle",
  "websiteUrl": "https://onsecondscoop.com/",
  "logoUrl": "https://logo.clearbit.com/onsecondscoop.com",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Ice Cream & Frozen Desserts",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-13T03:09:50.071Z",
  "verifiedVitals": {
    "website": "https://onsecondscoop.com",
    "category": "Ice Cream Review Blog",
    "what_it_does": "Publishes reviews of ice cream and frozen dairy desserts, including products from brands like Edy's, Dreyer's, and Nestle.",
    "primary_audience": "Consumers seeking reviews and information on ice cream and frozen dessert products.",
    "core_product": "Reviews and articles about ice cream and frozen dairy desserts.",
    "pricing_model": {
      "kind": "free",
      "detail": "Content is freely accessible to readers."
    }
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790188557903
}