{
  "slug": "elitefts",
  "name": "elitefts",
  "description": "elitefts is a brand dedicated to providing American-made strength training equipment, resistance bands, and apparel. Serving strength athletes, coaches, gyms, and schools since 1998, they are trusted by over 1 million individuals and offer extensive strength resources.",
  "url": "https://optimly.ai/brand/elitefts",
  "websiteUrl": "https://elitefts.com/",
  "logoUrl": "https://logo.clearbit.com/elitefts.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Strength Training Equipment",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-02T09:33:36.665Z",
  "verifiedVitals": {
    "website": "https://elitefts.com"
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790058877177
}