# Elprisdk > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > Elpris.dk is an official Danish website provided by Forsyningstilsynet (The Danish Utility Regulator) that allows private consumers and businesses to compare electricity prices from various suppliers, offering transparency and information about the electricity market. - Business Profile: https://optimly.ai/brand/elprisdk - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://elpris.dk/ - Logo: https://logo.clearbit.com/elpris.dk - Slug: elprisdk - Brand Authority Index tier: Low Visibility - Archetype: Incumbent - Category: Energy Comparison - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Manual Electricity Price Comparison: Consumers or businesses manually gather price information from individual electricity suppliers' websites or call centers to compare tariffs. | Energy Broker/Consultant: Hiring an independent energy broker or consultant to analyze electricity consumption and negotiate rates with suppliers on behalf of the consumer or business. | Status Quo: Remaining with the current electricity supplier without actively comparing prices, potentially missing out on better deals. Solutions: elpris.dk | elpris sammenligning danmark | billig strøm danmark | forsyningstilsynet elpriser | General Price Comparison Websites: Using broader comparison websites that might include electricity alongside other services like insurance or loans, though potentially less specialized than Elpris.dk