{
  "slug": "eniro-krak",
  "name": "eniro-krak",
  "description": "Eniro's 'Krak' directory service provides a platform for users to search for individuals by name across Sweden, offering details such as age, address, and sometimes phone numbers, along with integrated map and navigation features.",
  "url": "https://optimly.ai/brand/eniro-krak",
  "websiteUrl": "https://eniro.se/",
  "logoUrl": "https://logo.clearbit.com/eniro.se",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "People Search & Directory Services",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-06T13:27:10.572Z",
  "verifiedVitals": {
    "website": "https://eniro.se",
    "category": "People directory",
    "what_it_does": "Provides a searchable directory of individuals with the surname \"Krak\" in Sweden, including their age, address, and sometimes phone numbers, along with map directions to their addresses.",
    "primary_audience": "Individuals seeking contact and address information for people named Krak in Sweden.",
    "core_product": "A searchable directory of individuals' public contact and address information.",
    "pricing_model": {
      "kind": "free",
      "detail": "Access to the person listings is free."
    },
    "parent_ownership": "Eniro"
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789840963321
}