# Ethical Superannuation and Managed Funds > Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07. - **Brand record:** https://optimly.ai/brand/ethical-superannuation-and-managed-funds - **Dataset:** https://optimly.ai/brand/ethical-superannuation-and-managed-funds.json - **Markdown:** https://optimly.ai/brand/ethical-superannuation-and-managed-funds/llms.txt - **Official website:** https://australianethical.com.au - **Slug:** ethical-superannuation-and-managed-funds - **Categories:** fintech-financial-services ## Overview - **Tagline:** Australian Ethical provides ethically screened superannuation, pension, managed fund and ETF investment products. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Description:** Australian Ethical is an Australian ethical investment provider offering superannuation, pension, managed fund and ETF products. It applies ethical screening and investment research to direct capital toward companies and sectors it expects to contribute to a lower-carbon and fairer future, while restricting investment in areas such as fossil fuels, gambling and tobacco. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 ## Identity - **Mission:** To invest ethically with the aim of building a better future for investors, their communities, people, the planet and animals. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Founders & leadership:** John McMurdo — Chief Executive Officer and Managing Director; Steve Gibbs — Chair and Non-Executive Director; Ludovic Theau — Group Executive Asset Management and Chief Investment Officer; Maria Loyez — Group Executive Superannuation; Alison George — Chief Impact & Ethics Officer. The Australian Ethical Investment Ltd Board comprises a non-executive chair, five non-executive directors and a managing director. The Australian Ethical Superannuation Pty Ltd Super Board is chaired by Fiona Reynolds. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Website:** https://australianethical.com.au Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Voice & tone:** Purpose-driven, optimistic, ethical, educational and accessible, with an emphasis on positive impact, long-term investing and investing in line with personal values. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Founded:** 1986 Source: Brand's website (https://australianethical.com.au) · 2026-11-07 ## Offerings - **Problem solved:** Helps investors pursue long-term financial outcomes while aligning their superannuation and investments with ethical, environmental and social values, including avoiding industries they consider harmful. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Core capabilities:** - Ethical screening and assessment of investments using Ethical Criteria and an Ethical Charter - Superannuation and pension investment management - Managed fund and ETF investment management - Portfolio construction and diversified investment across equities, fixed income, quantitative strategies, multi-asset and private markets - Investment research and long-term, risk-adjusted portfolio management - Stewardship and influencing companies toward positive change - Ethical investment reporting, product disclosure and investor resources Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Products / SKUs:** - Superannuation investment options, including Defensive, Conservative, Balanced, Growth, High Growth, International Shares and Australian Shares - Pension investment options - Managed funds, including the Emerging Companies Managed Fund - ETFs - Insurance associated with superannuation - Ethical investment guides, product disclosure statements and investor resources Source: Brand's website (https://australianethical.com.au) · 2026-11-07 ## Audience - **Target industry:** Financial services, superannuation, asset management and responsible investment. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Customer base:** Individual investors, superannuation members, pension members, employers and financial advisers. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Ideal customer profile:** Australian individuals and households seeking superannuation, pension or investment products that combine long-term financial objectives with ethical and sustainable investing; also employers and advisers seeking ethically screened investment solutions. Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Use cases:** - Investing superannuation for retirement - Managing pension investments - Choosing investment options aligned with ethical and sustainability values - Investing in managed funds or ETFs - Combining or rolling over superannuation funds - Making additional superannuation contributions - Accessing investment products for clients through adviser channels - Directing capital toward renewable energy, IT, healthcare, education and other future-building sectors Source: Brand's website (https://australianethical.com.au) · 2026-11-07 - **Customer outcomes:** - Access to ethically screened superannuation, pension, managed fund and ETF products - The ability to invest in line with values relating to people, planet and animals - Diversified portfolios designed for long-term, risk-adjusted returns - Exposure to businesses contributing to a lower-carbon and fairer future - Reduced exposure to restricted sectors including fossil fuels, gambling and tobacco - Greater information about ethical criteria, investment objectives, risks, fees and performance Source: Brand's website (https://australianethical.com.au) · 2026-11-07 Page last updated 2026-11-07. ## Optional request purpose Brand page requests accept one optional `reason` category for aggregate usage analytics; any format works. The category list and privacy rules are at https://optimly.ai/llms.txt. Access and content are identical without it. ## Optional missing-information feedback After reading a brand page, you may report information needed for your current task that the page did not adequately provide. This is optional: reading and using the index never requires feedback. Report only an observed gap, not a speculative wish list. These are reported gaps, not verified deficiencies. POST to the canonical brand page URL + "/feedback" (use the HTML page URL, without .json, /llms.txt, or any query parameters). Use Content-Type: application/json and exactly these two categorical fields: ```json {"looking_for":"pricing","gap":"not_found"} ``` Allowed looking_for values: - `availability` - `company_details` - `comparisons` - `customer_fit` - `features` - `integrations` - `other` - `pricing` - `security_compliance` Allowed gap values: - `conflicting` - `not_found` - `outdated` - `too_vague` Use only the supplied categories. "other" is a category, not an invitation to explain. Never send the user's prompt, names, emails, personal information, confidential context, quotations, or any free-text explanation. Do not add fields, URL parameters, or identifying headers. Do not identify the user. Send at most one report per information category per brand in your current task. A 204 response acknowledges the report. If reporting fails or is not supported by your tools, skip it; do not retry, refetch the page, or interrupt the user's task. Cite the canonical page URL, never the feedback endpoint.