{"name":"falabella.com","domain":"falabella.com","url":"https://optimly.ai/brand/falabella-com","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Falabella.com is an online retail marketplace offering products across fashion, technology, home, beauty, sports, baby, toys, pets and other consumer categories.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"description","label":"Description","shape":"text","content":"Falabella.com provides an online product catalog for shopping in Chile, with products sold by Falabella and marketplace sellers. The site features promotions, discounts, interest-free installment options, delivery and store-related fulfillment options.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"}]},{"header":"Identity","sections":[{"key":"website","label":"Website","shape":"text","content":"https://falabella.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Promotional, product-focused and deal-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Enables consumers to discover and purchase a broad range of products online, including access to promotions, discounts, installment payment options and delivery services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Online product catalog and ecommerce purchasing\nMarketplace for products sold by Falabella and third-party sellers\nProduct search and category browsing\nPromotions, discounts and outlet offers\nInterest-free installment payment options\nHome delivery and store pickup availability on selected products\nReturns within 30 days of receiving eligible products\nFulfillment by Falabella services for sellers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Women's and men's fashion\nWomen's and men's footwear\nSneakers\nTechnology and electronics\nHome and appliances\nBeauty and perfumes\nAccessories\nSports products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Prices vary by product and are displayed in Chilean pesos. The site features discounts, promotions, outlet offers and interest-free installment options; specific installment availability depends on the product and purchase.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Consumer retail and ecommerce","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Online shoppers in Chile and marketplace sellers using Falabella's seller and fulfillment services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Consumers in Chile shopping online for products across fashion, electronics, home, beauty and other everyday categories; sellers seeking to list products and use Fulfillment by Falabella.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Shopping for consumer products online\nComparing products and prices across multiple categories\nBuying products during promotions and outlet sales\nPurchasing eligible products with interest-free installments\nBuying gifts and seasonal products\nSelling products through Falabella's marketplace\nSending seller inventory to Falabella fulfillment warehouses","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Online access to products across a wide range of consumer categories\nAbility to purchase discounted products and promotional offers\nAccess to interest-free installment options on eligible purchases\nDelivery or pickup options for eligible products\nSeller access to Falabella Seller Center and fulfillment workflows","source_type":"1p_website","source_label":"Brand's website","source_url":"https://falabella.com","updated_at":"2026-11-07T06:47:39.422925+00:00"}]}],"last_refreshed_at":"2026-11-07T06:47:39.435009+00:00","last_changed_at":"2026-11-07T06:47:39.447297+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=062a7961-e200-40ce-a49e-9ff9f9137702"}