# Family Offices > Family Offices is a general industry term referring to private wealth management advisory firms that serve ultra-high-net-worth individuals. They differ from traditional wealth management firms in that they offer a total outsourced solution for the financial and investment side of a complete family. - URL: https://optimly.ai/brand/family-offices - Slug: family-offices - BAI Score: 15/100 - Archetype: Phantom - Category: Financial Services - Last Analyzed: April 9, 2026 ## Competitors - Bessemer Trust (https://optimly.ai/brand/bessemer-trust) - Goldman Sachs Private Wealth Management (https://optimly.ai/brand/goldman-sachs-private-wealth-management)