{"name":"Familypark","domain":"familypark.at","url":"https://optimly.ai/brand/familypark","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Familypark is a family theme park in Austria offering rides, attractions, gastronomy, events and visitor services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"description","label":"Description","shape":"text","content":"Familypark provides action and adventure for the whole family, including rides and attractions, dining, seasonal experiences, visitor services and a free mobile app.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To make family outings enjoyable and unforgettable through action, adventure and family-focused services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://familypark.at","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Playful, welcoming and family-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides an entertaining, convenient and accessible day-out experience for families and other park visitors.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Theme park rides and attractions\nAttraction discovery based on visitor height and riding preferences\nFamily-oriented gastronomy\nSeasonal events and experiences, including Halloween\nVisitor services including parking, lockers and public transport access\nAccessibility services for wheelchair users and guests with reduced mobility\nBaby and child-friendly facilities\nFree Familypark mobile app with attraction wait times, opening hours, menus, parking information, news, offers and weather forecasts","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Familypark theme park\nFamilypark mobile app\nTheme park attractions and rides\nGastronomy services\nVouchers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Amusement parks and family entertainment","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Families and visitors seeking a day of rides, attractions, action and adventure, including guests with babies, children and reduced mobility.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Families with children looking for a full-day theme park experience with rides, dining, family facilities and accessible services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Family day trips\nTheme park rides and attraction experiences\nSeasonal Halloween visits\nPlanning visits using the attraction finder and mobile app\nDining and refreshments during a park visit\nAccessible visits for wheelchair users and guests with reduced mobility\nVisits with babies and young children","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"An entertaining and memorable family day out\nEasier planning through attraction suitability information, opening hours, weather and wait-time data\nConvenient access to parking, public transport, lockers and charging stations\nA more comfortable visit for families with babies and young children\nImproved accessibility for wheelchair users and guests with reduced mobility","source_type":"1p_website","source_label":"Brand's website","source_url":"https://familypark.at","updated_at":"2026-11-08T02:09:39.615442+00:00"}]}],"last_refreshed_at":"2026-11-08T02:09:39.623302+00:00","last_changed_at":"2026-11-08T02:09:39.630912+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=635eae47-1af3-428b-bbaa-2e11494f1fed"}