{
  "slug": "fanserv",
  "name": "Fanserv",
  "description": "Fanserv provides ad technology specifically built for sports media, streamlining the process of planning, managing, and executing advertising campaigns for live sports. It unites publishers, advertisers, media planners, and creative teams on a unified platform for real-time collaboration and transparent direct-to-advertiser interactions.",
  "url": "https://optimly.ai/brand/fanserv",
  "websiteUrl": "https://fanserv.com/",
  "logoUrl": "https://logo.clearbit.com/fanserv.com",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Live Sports Advertising Platforms",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-07T17:14:15.489Z",
  "verifiedVitals": {
    "website": "https://fanserv.com",
    "category": "Ad Tech",
    "what_it_does": "Fanserv provides an ad tech platform specifically built for sports media, streamlining the process of live sports advertising by uniting publishers, advertisers, media planners, and creative teams in real-time. Its platform, Stadium, connects premium live sports supply directly with pre-approved and vetted advertising demand.",
    "primary_audience": "Publishers, advertisers, media planners, and creative teams in the live sports streaming ecosystem.",
    "core_product": "Stadium platform, which includes features like AI-led Game Plan (Scout AILive), robust order management, real-time collaboration, and sports-specific analytics.",
    "pricing_model": {
      "kind": "custom",
      "detail": "Direct-to-advertiser pricing and avails management, with CP (Cost Per) models that convert recommended inventory into actionable, inventory-backed plans."
    }
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789785648432
}