# Federal Trade Commission (FTC) > Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. Last analyzed August 9, 2026. > The Federal Trade Commission is an official United States government agency dedicated to protecting consumers by preventing fraud, deception, and unfair business practices. It provides a platform for individuals to report scams, bad businesses, and unwanted calls, using these reports to detect patterns of wrongdoing and support law enforcement investigations, though it does not resolve individual complaints. - Business Profile: https://optimly.ai/brand/federal-trade-commission-ftc - Publisher: Optimly (https://optimly.ai) - Dataset: Optimly AI Brand Index (https://optimly.ai/brand) - Official website: https://reportfraud.ftc.gov/ - Logo: https://logo.clearbit.com/reportfraud.ftc.gov - Slug: federal-trade-commission-ftc - Brand Authority Index tier: Emerging - Archetype: Incumbent - Category: Government Agency - Last Analyzed: August 9, 2026 ## Buyer Intent Signals Problems: Direct reporting to local police or state agencies: Instead of using the centralized FTC portal, individuals might attempt to contact local police departments, state consumer protection agencies, or s | Private legal counsel or consumer advocacy groups: Victims of fraud might seek assistance from private attorneys or non-governmental consumer advocacy organizations to pursue individual cases or recei | Ignoring the fraud or scam: Without an easy and trusted reporting mechanism like the FTC's, individuals might choose not to report fraud due to perceived futility, lack of clear guidance, or fear, all Solutions: report fraud FTC | how to report a scam to the government | file consumer complaint US | FTC consumer protection | what to do after identity theft