# First Mid Bank & Trust

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-08.

- **Brand record:** https://optimly.ai/brand/first-mid-bank-trust
- **Dataset:** https://optimly.ai/brand/first-mid-bank-trust.json
- **Markdown:** https://optimly.ai/brand/first-mid-bank-trust/llms.txt
- **Official website:** https://firstmid.com
- **Slug:** first-mid-bank-trust
- **Categories:** fintech-financial-services

## Overview

- **Tagline:** First Mid Bank & Trust is a community-focused financial institution providing banking, lending, insurance, wealth management, brokerage, and agricultural services.
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Description:** First Mid Bank & Trust, N.A. is part of First Mid Bancshares, Inc., a $9.2 billion community-focused organization serving customers and communities through locations in Illinois, Iowa, Missouri, Texas, and Wisconsin, plus a loan production office in Indiana.
Source: Brand's website (https://firstmid.com) · 2026-11-08

## Identity

- **Mission:** To collaborate to make an IMPACT and provide quality financial solutions and services that benefit customers, communities, and stakeholders.
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Website:** https://firstmid.com
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Voice & tone:** Community-focused, helpful, professional, and educational.
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Founded:** 1865
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Parent ownership:** First Mid Bank & Trust, N.A. is a subsidiary of First Mid Bancshares, Inc.
Source: Brand's website (https://firstmid.com) · 2026-11-08

## Offerings

- **Problem solved:** Helps individuals, families, businesses, farmers, and organizations manage their finances through banking, lending, payments, insurance, wealth management, trust, brokerage, and agricultural services.
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Core capabilities:**
  - Personal banking
  - Business banking
  - Commercial lending
  - Mortgage lending and home equity financing
  - Agricultural services and lending
  - Insurance
  - Wealth management and financial planning
  - Trust and estate planning services
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Products / SKUs:**
  - Personal checking
  - Personal savings
  - Certificates of deposit and CD specials
  - Auto and consumer loans
  - Mortgage loans
  - Home equity financing
  - Commercial lending
  - Business banking
Source: Brand's website (https://firstmid.com) · 2026-11-08

## Audience

- **Target industry:** Banking and financial services
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Customer base:** Individuals, families, businesses, executives, farmers, charities, and other customers and communities seeking banking and financial services.
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Ideal customer profile:** Individuals and families needing personal banking, payments, consumer loans, or mortgages; businesses needing commercial lending and treasury services; agricultural customers; and customers seeking insurance, wealth management, trust, or financial planning services.
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Use cases:**
  - Opening and managing checking and savings accounts
  - Paying bills and transferring money online or through mobile banking
  - Depositing checks remotely
  - Sending money to friends and family with Zelle
  - Managing debit card controls
  - Financing a home or using home equity
  - Obtaining auto and consumer loans
  - Funding business growth through commercial lending
Source: Brand's website (https://firstmid.com) · 2026-11-08

- **Customer outcomes:**
  - Convenient access to accounts through online and mobile banking
  - Faster and simpler bill payment, transfers, and remote deposits
  - Financing for homes, vehicles, consumer needs, businesses, and agricultural operations
  - Guidance for wealth, estate, trust, insurance, and financial planning
  - Support from a community-focused financial services organization
Source: Brand's website (https://firstmid.com) · 2026-11-08

Page last updated 2026-11-08.

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