{"name":"First Neighborhood","domain":"firstneighborhoodbank.com","url":"https://optimly.ai/brand/first-neighborhood","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"First Neighborhood is a community bank offering personal and business banking services through branches, online banking, and other digital and telephone channels.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"description","label":"Description","shape":"text","content":"First Neighborhood provides financial services including personal banking, business cash management, online and mobile banking, telephone banking, loan and mortgage services, ATMs, and full-service branch access. The bank says it is committed to helping and giving back to the communities where it lives and works. Its transition to REV Federal Credit Union is underway.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To be a financial partner, provide an ideal customer experience, and help and give back to the communities where it lives and works.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://firstneighborhoodbank.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Community-oriented, neighborly, service-focused, and approachable.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"The website states that First Neighborhood's transition to REV Federal Credit Union is underway.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps individuals and businesses manage their money and cash flow through accessible branch, online, mobile, telephone, ATM, lending, and cash management services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Personal banking\nBusiness cash management\nOnline and mobile banking\nTelephone banking\nLoan and mortgage services\nFull-service branch services\nATM access\neStatements","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Personal banking accounts and services\nBusiness cash management services\nOnline banking\nMobile banking\nTelephone banking\nLoans and mortgages\neStatements\nATMs","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individuals, families, businesses, and communities served by First Neighborhood's West Virginia locations, including Spencer and Roane County.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and businesses seeking local banking, lending, mortgage, cash management, and digital banking services in the communities served by First Neighborhood.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Managing personal accounts online or through mobile banking\nManaging business cash flow and transactions\nObtaining loan and mortgage services\nAccessing banking services through branches, drive-thrus, ATMs, and telephone banking\nReducing paper mail and managing statements electronically\nContacting the bank for questions and support","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Convenient access to banking anytime and anywhere through online banking\nMore effective and efficient business cash flow management\nAccess to full-service loan and mortgage support\nReduced paper clutter through eStatements\nLocal community banking support","source_type":"1p_website","source_label":"Brand's website","source_url":"https://firstneighborhoodbank.com","updated_at":"2026-11-07T07:12:46.444804+00:00"}]}],"last_refreshed_at":"2026-11-07T07:12:46.452724+00:00","last_changed_at":"2026-11-07T07:12:46.460495+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=1a10d05e-bb1c-4e53-be59-37a97fe0e77c"}