{"name":"First Women Bank Ltd.","domain":"fwbl.com.pk","url":"https://optimly.ai/brand/first-women-bank-ltd","is_claimed":false,"categories":["fintech-financial-services"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"First Women Bank Limited (FWBL) is a bank offering deposit accounts, SME, consumer and corporate finance, banking services, bancassurance and digital banking in Pakistan.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"description","label":"Description","shape":"text","content":"FWBL provides banking products and services including deposit accounts, loans, remittances, lockers, utility bill collection, bancassurance, mobile and internet banking, PayPak debit cards and customer support.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To provide financial empowerment through accessible banking products and services, including products designed specifically for women.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"leadership","label":"Founders & leadership","shape":"text","content":"Mr. Farrukh Iqbal Khan is President & CEO and Executive Director of First Women Bank Ltd.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://fwbl.com.pk","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Professional, accessible, service-oriented and financially empowering.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"The website states that privatization was finalized on April 15, 2026, with ownership transferred to EVE Holding RSC Limited.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps individuals, women, sole proprietors, businesses and organizations access deposit products, financing, payments and digital banking services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Deposit and savings accounts\nSME finance and women entrepreneurs' finance\nConsumer loans and housing finance\nCorporate finance\nRemittances and other banking services\nBancassurance\nMobile and internet banking\nPayPak debit cards and ATM services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Mahana Khazana Account\nFWBL Pearl Account\nPLS Account\nZindagi Asaan Account\nCurrent Account\nSmart Account\nBasic Banking Account\nHyper Profit Account","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Product-specific pricing is published on the website. The Mahana Khazana Account lists a 10% rate of return; FWBL Pearl lists a 10% account profit rate and 6.5% for one-year term deposits. Other products may have separate rates, fees and terms.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Banking and financial services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Individuals, women, salaried and retired people, pensioners, homemakers, sole proprietors, SMEs, businesses, companies, corporate customers, Pakistanis and foreign nationals dealing in foreign currencies.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Individuals and businesses in Pakistan seeking deposit accounts, financing, payment services or digital banking, with a particular focus on women, women entrepreneurs, sole proprietors, SMEs and underserved consumer segments.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Opening personal, joint, savings, current, foreign currency or term deposit accounts\nWomen-focused banking through the FWBL Pearl Account\nSME and women entrepreneur financing\nConsumer, salary and housing finance\nCorporate borrowing\nLocal and foreign remittances\nUtility bill payments and mobile top-ups\nMobile and internet banking for statements, transfers, bill payments and complaints","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to banking accounts and deposit products\nAccess to SME, consumer, housing and corporate finance\nDigital access to account statements, funds transfers, bill payments and mobile top-ups\nAccess to PayPak debit card and ATM services\nMonthly profit payment options on selected accounts\nWomen-only banking benefits and discounts through FWBL Pearl\nAccess to branches across Pakistan for selected products","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fwbl.com.pk","updated_at":"2026-11-08T03:35:37.705935+00:00"}]}],"last_refreshed_at":"2026-11-08T03:35:37.718192+00:00","last_changed_at":"2026-11-08T03:35:37.725771+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=07562201-addc-41fe-b287-188c9064f894"}