{"name":"Fjord Line","domain":"fjordline.com","url":"https://optimly.ai/brand/fjord-line","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Norwegian ferry company providing passenger and freight transport between Norway and Denmark.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"description","label":"Description","shape":"text","content":"Fjord Line operates a modern fleet of ferries on routes between Norway and Denmark, transporting passengers, commercial vehicles and goods. It also offers ferry crossings, package holidays, accommodation deals, onboard shopping and a loyalty programme.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Fjord Line's mission is to move people physically and emotionally, providing joy, passion and outstanding service. Its goal is to become Scandinavia's best, most appreciated and most economical ferry company.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://fjordline.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Welcoming, adventurous, service-oriented and optimistic, with an emphasis on travel, enjoyment, responsibility and sustainability.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"founded","label":"Founded","shape":"text","content":"1993","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Ferd became an owner of Fjord Line in 2015.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Fjord Line provides sea transport for people, vehicles and freight between Norway and Denmark, while helping travelers access Norwegian destinations and packaged travel experiences.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Passenger ferry transport\nFreight and commercial vehicle transport\nInternational ferry route operations between Norway and Denmark\nFerry crossings with cars and other vehicles\nPackage holidays combining ferry travel and accommodation\nTravel inspiration and destination offerings\nOnboard shopping and tax-free sales\nLoyalty programme with points and member offers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Ferry crossings\nRound-trip and one-way journeys\nFerry crossings with cars\nPackage holidays with accommodation\nTravel to Norwegian destinations including Bergen and Stavanger\nOnboard tax-free shopping\nFjord Club loyalty programme","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Specific prices are not stated. The website promotes low-fare calendars, package deals, discounts of up to 40% on some car crossings, and a full refund within 24 hours for eligible bookings made more than 48 hours before departure.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Passenger and freight maritime transportation; ferry and cruise travel.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Passengers traveling between Norway and Denmark, travelers taking holidays in Norway, customers traveling with cars or dogs, commercial vehicle operators, and freight customers transporting goods.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Travelers and households seeking ferry transport between Norway and Denmark, particularly those traveling with vehicles or booking Norwegian holidays, as well as businesses needing commercial vehicle and freight transportation.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Travel between Norway and Denmark\nTraveling with a car or other vehicle\nBooking ferry travel with accommodation\nPlanning package holidays in Norway\nTransporting commercial vehicles and goods\nSailing directly to Bergen or Stavanger\nTraveling with a dog to Norway\nShopping onboard and using tax-free offers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Transport people and goods from one destination to another\nAccess Norwegian destinations by sea\nCombine ferry crossings with accommodation in package holidays\nSave time and money through package deals\nReceive travel offers and loyalty benefits\nTravel with vehicles and pets\nExperience onboard service, shopping and dining\nChoose a more environmentally conscious maritime travel option","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fjordline.com","updated_at":"2026-11-08T03:27:57.134611+00:00"}]}],"last_refreshed_at":"2026-11-08T03:27:57.142909+00:00","last_changed_at":"2026-11-08T03:27:57.151039+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=043e7d4b-c920-40e4-8f77-de3c0a08cadd"}