{
  "slug": "flexxcoach",
  "name": "Flexxcoach",
  "description": "Flexxcoach is a digital platform offering over 400 animated hockey drills and a Pro Drill Designer tool to help coaches teach critical skills, improve performance, and make practices engaging and effective. It's designed by professional coaches for both professional and volunteer use.",
  "url": "https://optimly.ai/brand/flexxcoach",
  "websiteUrl": "https://flexxcoach.com/",
  "logoUrl": "https://logo.clearbit.com/flexxcoach.com",
  "baiScore": 54.2,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Digital Sports Training Content",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-07T20:23:01.577Z",
  "verifiedVitals": {
    "website": "https://flexxcoach.com",
    "category": "Hockey coaching platform",
    "what_it_does": "Flexxcoach provides a platform for hockey coaches to plan practices, design custom drills, and access a library of over 400 animated drills. It also offers an online education program for coaching development and partners with The Hockey IQ Program for off-ice player training.",
    "primary_audience": "Hockey coaches, from professional to volunteer levels.",
    "core_product": "Practice Planner, Pro Drill Designer, Animated Drill Library, Online Education Platform.",
    "pricing_model": {
      "kind": "subscription",
      "detail": "Annual subscriptions for the Practice Planner start at $89.95 for a head coach, with options for additional assistant coaches. The Pro Hockey Drill Designer is available as a one-time purchase for $79.95, and drill packages are available for one-time purchase starting from free to $5.95. Custom pricing is available for associations or groups."
    },
    "parent_ownership": "Interactive Coaching LLC."
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1789944642192
}