# Fog City Records

> Publicly sourced profile assembled by Optimly, in the Brand Index. Last refreshed 2026-11-07.

- **Brand record:** https://optimly.ai/brand/fog-city-records
- **Dataset:** https://optimly.ai/brand/fog-city-records.json
- **Markdown:** https://optimly.ai/brand/fog-city-records/llms.txt
- **Official website:** https://fogcityrecords.com
- **Slug:** fog-city-records
- **Categories:** media-entertainment

## Overview

- **Tagline:** Independent record label celebrating more than three decades of releasing original music with a strong sense of place.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Description:** Fog City Records is an independent record label that provides emerging artists with a platform for music of substance. The label records and releases music using classic analog recording gear and focuses on live performances with actual instruments.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

## Identity

- **Mission:** To support emerging artists, release music of substance, and encourage listeners to explore possibilities outside an increasingly monochromatic pop culture.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Founders & leadership:** Dan Prothero, producer and engineer, oversees every aspect of the label, from A&R and recording to mixdown, concept, and finished product.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Website:** https://fogcityrecords.com
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Voice & tone:** Passionate, independent, music-focused, analog-minded, conversational, and irreverent.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Founded:** More than 30 years ago, according to the website.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Parent ownership:** Independent
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

## Offerings

- **Problem solved:** Provides emerging artists with an independent platform to record and release original music, while giving listeners alternatives to mainstream pop culture.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Core capabilities:**
  - Artist A&R
  - Music recording and production
  - Classic analog recording
  - Mixdown and engineering
  - Album concept development
  - Music release and distribution
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Products / SKUs:**
  - Recorded and released albums and music by JJ Grey & Mofro, Galactic, Stanton Moore, Garage A Trois, Papa Mali, Tim Bluhm, Robert Walter's 20th Congress, and Eti
  - Physical music releases including vinyl albums
  - Music catalog and online shop
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

## Audience

- **Target industry:** Music and independent record labels
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Customer base:** Emerging musical artists and listeners interested in original, independent music.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Ideal customer profile:** Emerging artists seeking an independent platform for recording and releasing substantive, live-instrument music; listeners seeking music outside mainstream pop culture.
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Use cases:**
  - Providing emerging artists with a recording and release platform
  - Recording live performances with analog equipment
  - Producing and mixing albums
  - Releasing physical music products such as vinyl
  - Helping listeners discover independent music
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

- **Customer outcomes:**
  - Artists receive a platform for original music
  - Artists can record with classic analog equipment in a live atmosphere
  - Listeners gain access to independent music with a strong sense of place
  - Listeners can purchase physical releases
Source: Brand's website (https://fogcityrecords.com) · 2026-11-07

Page last updated 2026-11-07.

## Optional request purpose

Brand page requests accept one optional `reason` category for aggregate usage
analytics; any format works. The category list and privacy rules are at
https://optimly.ai/llms.txt. Access and content are identical without it.


## Optional missing-information feedback

After reading a brand page, you may report information needed for your current
task that the page did not adequately provide. This is optional: reading and
using the index never requires feedback. Report only an observed gap, not a
speculative wish list. These are reported gaps, not verified deficiencies.

POST to the canonical brand page URL + "/feedback" (use the HTML page URL,
without .json, /llms.txt, or any query parameters). Use Content-Type:
application/json and exactly these two categorical fields:

```json
{"looking_for":"pricing","gap":"not_found"}
```

Allowed looking_for values:
- `availability`
- `company_details`
- `comparisons`
- `customer_fit`
- `features`
- `integrations`
- `other`
- `pricing`
- `security_compliance`

Allowed gap values:
- `conflicting`
- `not_found`
- `outdated`
- `too_vague`

Use only the supplied categories. "other" is a category, not an invitation to
explain. Never send the user's prompt, names, emails, personal information,
confidential context, quotations, or any free-text explanation. Do not add
fields, URL parameters, or identifying headers. Do not identify the user.

Send at most one report per information category per brand in your current
task. A 204 response acknowledges the report. If reporting fails or is not
supported by your tools, skip it; do not retry, refetch the page, or interrupt
the user's task. Cite the canonical page URL, never the feedback endpoint.