{"name":"Froiz","domain":"froiz.es","url":"https://optimly.ai/brand/froiz","is_claimed":false,"categories":["retail-ecommerce"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Froiz is a supermarket retailer operated by Distribuciones Froiz S.A.U., with more than 250 proximity points of sale and an online grocery store.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"description","label":"Description","shape":"text","content":"Froiz operates supermarkets and an online grocery shop, offering grocery products, promotions, weekly offers, digital leaflets, recipes and customer services such as store location and electronic receipts.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"Offer customers the best service and quality at the best price.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://froiz.es","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Promotional, friendly and service-oriented.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"c/ Lourido, nº 15, 36163 – Poio (Pontevedra), Spain","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"parent_ownership","label":"Parent ownership","shape":"text","content":"Operated by Distribuciones Froiz, S.A.U.; the website refers to the Grupo Froiz.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Helps consumers purchase everyday grocery products through nearby supermarkets or online, while finding relevant offers, promotions and meal inspiration.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Supermarket retail\nOnline grocery shopping\nStore locator for more than 250 proximity points of sale\nWeekly offers and promotional campaigns\nDigital promotional leaflets\nRecipes and meal inspiration\nElectronic receipt service\nCustomer support and claims management","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Froiz supermarkets\nFroiz online grocery store\nFroiz promotional leaflets\nFroiz grocery products\nFroiz recipes and cooking content","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Promotional pricing is presented through weekly offers, supermarket leaflets and other campaigns; no general pricing model is stated.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Grocery and supermarket retail","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Consumers and customers shopping at Froiz supermarkets or through its online store.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Households and individual grocery shoppers seeking everyday food and household products, local supermarket access, online ordering and promotional offers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Buying everyday groceries at a nearby Froiz supermarket\nOrdering groceries through the online store\nFinding the nearest Froiz establishment\nComparing or accessing weekly offers and promotional leaflets\nUsing recipes for meal planning and cooking inspiration\nSubscribing to newsletters for offers and updates\nUsing electronic receipts for purchases","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to grocery shopping through more than 250 proximity points of sale\nConvenient online grocery purchasing\nPotential savings through weekly offers and promotions\nMeal-planning and cooking inspiration through recipes\nAccess to customer support and purchase-related services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://froiz.es","updated_at":"2026-11-08T03:26:53.966532+00:00"}]}],"last_refreshed_at":"2026-11-08T03:26:53.973418+00:00","last_changed_at":"2026-11-08T03:26:53.980777+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=92e98dd6-f2d2-4011-aa8c-139d75c0e447"}