{"name":"Frontier Airlines","domain":"flyfrontier.com","url":"https://optimly.ai/brand/frontier-airlines","is_claimed":false,"categories":["travel-hospitality"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Frontier Airlines is a value-focused U.S. airline offering low-fare air travel and related travel services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"description","label":"Description","shape":"text","content":"Frontier Airlines operates a network serving destinations in the U.S., Caribbean, Mexico, Central America and Latin America. Its brand promise is “Low Fares Done Right” and its mission is to provide easy, affordable and enjoyable travel for everyone.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"}]},{"header":"Identity","sections":[{"key":"mission","label":"Mission","shape":"text","content":"To make travel easy, affordable and enjoyable and provide affordable travel across America.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"website","label":"Website","shape":"text","content":"https://flyfrontier.com","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"voice_tone","label":"Voice & tone","shape":"text","content":"Friendly, accessible, family-oriented and savings-focused.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"headquarters","label":"Headquarters","shape":"text","content":"Denver, Colorado","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"}]},{"header":"Offerings","sections":[{"key":"problem_solved","label":"Problem solved","shape":"text","content":"Provides affordable air travel and flexible a la carte options for travelers who want to pay only for the services that matter to them.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Commercial air travel\nFlight booking and trip management\nMobile check-in and boarding passes\nFlight status and travel support\nA la carte travel options for bags, seats, food and drinks\nLoyalty and frequent-flyer rewards\nTravel bundles and subscription-style flight passes\nVacation, hotel, car rental and activity booking","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"products","label":"Products / SKUs","shape":"text","content":"Frontier Airlines flights\nFrontier Miles loyalty program\nGoWild Pass\nDiscount Den travel club\nKids Fly Free on qualifying flights\nTravel bundles and optional services\nFrontier mobile app\nVacation packages","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Low-fare, a la carte pricing: customers pay for selected options such as bags, seats, snacks and drinks. Frontier also offers bundled options, including the WORKS, and subscription-style GoWild Pass pricing. Ticket terms vary; tickets are generally non-refundable, with specified refund exceptions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Airlines and travel services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"customer_base","label":"Customer base","shape":"text","content":"Travelers and families seeking affordable flights across the United States, Caribbean, Mexico, Central America and Latin America.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"icp","label":"Ideal customer profile","shape":"text","content":"Price-conscious leisure travelers, families, frequent flyers and customers seeking flexible a la carte travel options.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"use_cases","label":"Use cases","shape":"text","content":"Booking domestic and international flights\nManaging trips and checking in through the mobile app\nChecking flight status\nTraveling with family and children\nAdding bags, seats, bundles and inflight food or beverages\nEarning and redeeming loyalty miles\nUsing an unlimited-flight pass\nBooking hotels, rental cars, activities, cruises and travel insurance","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"},{"key":"customer_outcomes","label":"Customer outcomes","shape":"text","content":"Access to low-cost air travel\nAbility to pay only for selected travel options\nSavings through bundles, loyalty benefits and travel programs\nAffordable travel for families, including qualifying Kids Fly Free offers\nAccess to approximately 120 destinations through Frontier’s network\nMobile booking, check-in and boarding-pass management\nOptions for rebooking or refunds in qualifying disruption situations\nA more fuel-efficient travel option","source_type":"1p_website","source_label":"Brand's website","source_url":"https://flyfrontier.com","updated_at":"2026-11-07T05:17:54.471520+00:00"}]}],"last_refreshed_at":"2026-11-07T05:17:54.477658+00:00","last_changed_at":"2026-11-07T05:17:54.483286+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=8ca81490-56af-466f-bd9b-a8cafedbc209"}