{
  "slug": "fueled-acquired-by-opensend",
  "name": "Fueled Acquired By Opensend",
  "description": "Fueled provides fully-managed solutions for eCommerce marketers, specializing in first-party data activation, customer data platforms (CDP), programmatic advertising, and data infrastructure. They help brands optimize campaigns, drive revenue, and solve challenges like iOS 17 cookie constraints by integrating with major marketing and advertising platforms.",
  "url": "https://optimly.ai/brand/fueled-acquired-by-opensend",
  "websiteUrl": "https://fueled.io/",
  "logoUrl": "https://logo.clearbit.com/fueled.io",
  "baiScore": 57.5,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Customer Data Platforms (CDP)",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-09-07T23:19:44.656Z",
  "verifiedVitals": {
    "website": "https://fueled.io",
    "category": "eCommerce Data Management",
    "what_it_does": "Fueled provides solutions for marketers to collect, manage, activate, and analyze first-party data in real-time for eCommerce, aiming to increase marketing campaign efficiency and drive incremental revenue. This includes a customer data platform, programmatic ads, data infrastructure, and real-time monitoring.",
    "primary_audience": "Marketers in eCommerce",
    "core_product": "A fully-managed Customer Data Platform (CDP) for eCommerce, which includes products like Flight (programmatic ads platform), Hangar (data infrastructure), and Shift (AI-powered real-time monitoring solution).",
    "pricing_model": {
      "kind": "usage_based",
      "detail": "Priced according to usage with transparent markups and no hidden costs."
    },
    "parent_ownership": "Opensend"
  },
  "intentTags": null,
  "businessProfileClaims": [],
  "timestamp": 1790177749161
}