{
  "slug": "gannett-usa-today-network",
  "name": "gannett-usa-today-network",
  "description": "Gannett | USA TODAY Network, referred to as USA TODAY Co. in the provided context, is an audience-led and digitally-focused media organization. It delivers Pulitzer Prize-winning journalism, compelling content, events, experiences, and digital marketing business solutions, serving communities since 1924.",
  "url": "https://optimly.ai/brand/gannett-usa-today-network",
  "websiteUrl": "https://usatodayco.com/",
  "logoUrl": "https://logo.clearbit.com/usatodayco.com",
  "baiScore": null,
  "bai_tier_status": "active",
  "bai_score_status": "active",
  "archetype": null,
  "archetype_status": "active",
  "category": "Digital News Publications",
  "categorySlug": null,
  "keyFacts": [],
  "aiReadiness": [],
  "competitors": [],
  "competitorsProse": null,
  "inboundCompetitors": [],
  "aiAlternatives": [],
  "parentBrand": null,
  "subBrands": [],
  "updatedAt": "2026-08-18T16:34:17.664Z",
  "verifiedVitals": {
    "website": "https://usatodayco.com",
    "category": "Media and Digital Marketing Solutions",
    "what_it_does": "USA TODAY Co. publishes national and local news and content through its USA TODAY Network, which includes the national publication USA TODAY and hundreds of local media outlets across the United States and over 150 news brands in the United Kingdom. It also provides digital marketing solutions through LocaliQ and organizes events and experiences via USA TODAY NETWORK Ventures.",
    "primary_audience": "The primary audience includes the general public, communities, consumers, small and medium-sized businesses, and advertisers.",
    "core_product": "The core products are journalism (national and local newspapers/digital content), digital marketing services, and events.",
    "pricing_model": {
      "kind": "subscription",
      "detail": "The company offers digital-only subscriptions for its content, such as USA Today, which can cost $4.99 a month. For its digital marketing solutions and advertising, pricing is typically transactional or custom."
    },
    "parent_ownership": "USA TODAY Co., Inc. is a public company, trading on the NYSE under the ticker symbol TDAY. It was formerly known as Gannett Co., Inc., which rebranded to USA TODAY Co., Inc. effective November 18, 2025.",
    "named_competitors": [
      "The New York Times Company",
      "Cox Enterprises",
      "Advance Publications",
      "Hearst",
      "TEGNA",
      "News Corp"
    ]
  },
  "intentTags": {
    "problemIntents": [
      "Accessing trusted news and information",
      "Finding engaging entertainment and content",
      "Businesses needing effective digital marketing solutions",
      "Communities needing amplified local voices and impact"
    ],
    "solutionIntents": [
      "Providing journalism and news coverage",
      "Offering diverse digital content (sports, entertainment, comics)",
      "Facilitating events and unique experiences",
      "Delivering digital marketing services to businesses",
      "Driving social responsibility and community impact"
    ],
    "evaluationIntents": [
      "Evaluating journalistic integrity and trustworthiness",
      "Assessing content variety and quality",
      "Comparing effectiveness of digital marketing services",
      "Reviewing breadth and reach of brand portfolio",
      "Considering community engagement and social impact"
    ]
  },
  "businessProfileClaims": [],
  "timestamp": 1787112335699
}